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Booming Digital Stars
Bhuvan Bam, Ashish Chanchlani, Kabita Singh, Nikunj Lotia, Prajakta Koli, Ranveer Allahbadia, Madan Gowri, Team Naach, Yashraj Mukhate, Abhi and Niyu, Ujjwal Chaurasia-household names, every one of them, and as diverse as they come. They appear on social media, whether YouTube or Instagram, and actively engage with us. But these are not people born to fame-they charted their own course to achieve success and to becoming the widely celebrated content creators and social media influencers of the country. What sets them apart? How did they get here? There has not been enough research and writing on creating and managing a single person brand in an emerging, humongous creator economy like India's. The opportunities are immense, but in the crowded market of creators, the chances of getting noticed are minuscule. In Booming Digital Stars: 11 Inspiring Adventures in India's Creator Economy, Harsh Pamnani and Manish Pandey tell the stories of eleven top Indian creators through interviews with, and quotations from, the stars themselves. A crash course on how to carve your niche and build a strong and lasting personal brand.
Booming Brands Volume 1
A FUN AND INFORMATIVE READ ABOUT 11 ‘MADE IN INDIA’ BRANDS What sparked Ashish Hemrajani’s idea of an online ticketing business, BookMyShow, at a time when Indians had not yet moved their lives online? How did Anupam Mittal’s own experience of finding a life partner lead him to create Shaadi.com? Why did ‘India’s Pad Man’ Arunachalam Muruganantham get involved with menstrual health? How did the people behind Paper Boat hit upon the secret sauce of childhood memories to connect with customers? What made the founders of Zomato and BYJU’S think that food and education can be delivered to people’s doorstep (or their screens)? In Booming Brands, Harsh Pamnani shares the journeys of eleven ‘Made in India’ brands that have made their mark in highly competitive markets. This fun, informative read blends business lessons for new-age entrepreneurs with insights into the humans behind these remarkable brands.
The Begum and the Dastan
Lined with grandeur, tragedy and fantasy, Tarana Husain Khan's odyssey maps the social, political and religious contours of 1897 Sherpur with the fascinating and strong-willed Feroza Begum at the centre of the storm. On an evening not too many evenings ago, the blue-eyed Feroza, flouting her family's orders, attended Nawab Shams Ali Khan's sawani celebrations at the Benazir Palace. Tragedy coloured the night when she found herself kidnapped and withheld in the Nawab's harem - bustling, tantalizing and rife with sinister power play. As tyranny and repression tightened their hold inside the royal walls, at the Bazaar Chowk, dastangoi Kallan Mirza enchanted his listeners with the legend of sorc...
Despite The State: Why India Lets Its People Down And How They Cope
About the Book A LUCID, NECESSARY ACCOUNT OF HOW DRASTICALLY THE INDIAN STATE FAILS ITS CITIZENS The story of democratic failure is usually read at the level of the nation, while the primary bulwarks of democratic functioning—the states—get overlooked. This is a tale of India’s states, of why they build schools but do not staff them with teachers; favour a handful of companies so much that others slip into losses; wage water wars with their neighbours while allowing rampant sand mining and groundwater extraction; harness citizens’ right to vote but brutally crack down on their right to dissent. Reporting from six states over thirty-three months, award-winning investigative journalist M. Rajshekhar delivers a necessary account of a deep crisis that has gone largely unexamined.
Snatched Up to Heaven for Kids
One morning, Emma wakes up feeling excited about a very special dream. She flies up high through the clouds and comes to a beautiful land called heaven where she has all sorts of adventures. Is this just a dream, or is there something magical about her journey?
Vijyant at Kargil
'By the time you get this letter, I'll be observing you all from the sky. I have no regrets, in fact even if I become a human again, I'll join the army and fight for my nation.' This was the last letter Captain Vijyant Thapar wrote to his family. He was twenty-two when he was martyred in the Kargil War, having fought bravely in the crucial battles of Tololing and Knoll. A fourth-generation army officer, Vijyant dreamt of serving his country even as a young boy. In this first-ever biography, we learn about his journey to join the Indian Military Academy and the experiences that shaped him into a fine officer. Told by his father and Neha Dwivedi, a martyr's daughter herself, the anecdotes from his family and close friends come alive, and we have a chance to know the exceptional young man that Vijyant was. His inspiring story provides a rare glimpse into the heart of a brave soldier. His legacy stays alive through these fond memories and his service to the country.
Do Epic Shit
Ankur Warikoo is an entrepreneur and content creator whose deep, witty and brutally honest thoughts on success and failure, money and investing, self-awareness and personal relationships have made him one of India’s top personal brands. In his first book, Ankur puts together the key ideas that have fuelled his journey – one that began with him wanting to be a space engineer and ended with him creating content that has been seen and read by millions. His thoughts range from the importance of creating habits for long-term success to the foundations of money management, from embracing and accepting failure to the real truth about learning empathy. This is a book to be read, and reread, a book whose lines you will underline and think about again and again, a book you will give your family and friends and strangers. Ankur hopes for this book to become the most gifted book ever!
Practical Applications of HR Analytics
A comprehensive introduction to the know-how of HR analytics and its role in optimizing HR decision-making and driving organizational performance. In today’s technology-driven world, HR analytics is pivotal to measure, express and take focused HR decisions. Practical Applications of HR Analytics equips readers with the required tools and techniques to effectively identify, capture and utilize the vast amount of available data in making better informed business decisions. The text is lucid and packed with practical illustrative examples, hands-on exercises and datasets. It is an invaluable resource for management students and HR professionals who want to translate the benefits of HR analytics into practice, thus paving the way for evidence-based human resource management. Key Features: • Practical understanding of a range of open-source statistical GUI software. • Focus on both descriptive and predictive analytics in HR. • Chapter opening vignettes, industry examples and real-world case studies on application of HR analytics in organizations. • Supplementary exercises and soft copy of datasets provided on Google Drive Link to facilitate hands-on training.
