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B2B Marketing Strategy
B2B marketing is functioning in an increasingly fast-paced and complex business landscape, with a wealth of new technologies, tools and channels, and where customers are more in control of the buying process than ever before. With the imperative to become 'digital', B2B marketers have become consumed by the marketing activity itself - the tactics - instead of the outcomes marketers want and need to achieve for customers and businesses. B2B Marketing Strategy provides fresh insight into the challenges marketers are facing in such an environment and offers a new framework for developing B2B marketing strategy and plans. Written by an internationally recognised and award winning senior marketin...
Mountain Memories
Children's Book about a family of bunnies. The baby bunnies visit their grandparents in the mountains. Memories are made by their first experience in snow as well as the importance of family and the memories we make.
The Real-Time Revolution
Time has become a precious commodity, so business leaders who can save their customers' time more effectively than competitors do will win their loyalty. This book shows how it's done. Business survival requires valuing what customers value—and in our overworked and distraction-rich era, customers value their time above all else. Real-time companies beat their rivals by being faster and more responsive in meeting customer needs. To become a real-time company, as top scholars Jerry Power and Tom Ferratt explain, you need a real-time monitoring and response system. They offer detailed advice on how to put procedures in place that will collect data on how well products or services are saving ...
Tales of Awakening
Coming to life again after a period of emotional deadness is something many struggle with. Historically, there has been a gap in this area of psychology, though work was found in the area of clinical psychology on related topics such as depression and happiness. The most appropriate supporting literature was found in work on ascent and descent myths, the transformational process of alchemy, and the symbolism in fairy tales. Little was known about the experience from a modern person's view. Heidi Taylor brings you on an autobiographical-heuristic journey of her descent into the Underworld and what it took to rise from the ashes. This work of literature is her dissertation that was submitted for her PhD in clinical psychology. It includes fascinating interviews with five people who have made similar journeys and how they rose above adversity.
Pretty Killer
Revenge is a dish best served cold. Twelve people bound by a secret arrive for an exclusive dinner only to find that the other guests are familiar in the most troubling of ways. Ella Boyer isn’t looking forward to attending the Bayshore alumni dinner with her husband, Noah. There aren’t enough pills in the world to numb her fears of seeing her classmates again … especially after what she did all those years ago. Her sorority sister Heidi Blanchard, equally guilty, will be at the same exclusive restaurant that night. In the aftermath of their secret shame, Heidi’s turned lying into a sport and has lost her compass for truth. She’s there for a job … or so she thinks. Bindi Bridges,...
A Man of Many Colours
James Watson was born in Kenya in 1934. Much of his education was as a boarder, in Nairobi, away from his family and 'home'. As a young man, James enlisted into the Kenya Regiment. During the tragic period of the 'Mau Mau' uprising. James served five years active service in the Kenya Highlands. In his 30's James' civilian career started in London, where he completed his accountancy qualifications. James stayed working in London before returning to a directional position back in his homeland. The civil unrest in Kenya caused James to seek a safer environment for his young family. With the help of Mr Vince Coleman, of the Commonwealth Bank, James found a good job in Australia. That was more than 40 years ago. Most recently James moved to Far North Queensland, and is now a well-loved, familiar figure in Port Douglas. In 2011 James received the Cairns and Surrounding area 'Volunteer of the Year' award. He was also nominated in 2013 and 2016 for a Pride of Australia Award.
Nurse Coaching
Nurse Coaching: Integrative Approaches for Health and Wellbeing By Barbara Montgomery Dossey, Susan Luck, and Bonney Gulino Schaub Paperback-October 2014This is the first comprehensive Nurse Coach textbook that describes the theoretical and clinical relevance and practical application of an innovative, integrative, holistic, and integral nurse coaching model. This user-friendly book will guide your Nurse Coach practice to promote lifestyle behavioral change for health and wellbeing for both the nurse and the client/patient. It can be used in all healthcare environments and implemented in diverse settings including hospitals, communities, and private practice. In this book you will find theor...
Step by Step
Three years after a tragic accident left her a widow, ER nurse Taylor Cabot is determined to move on, checking off one item after another on her survival list. Her relationship with a handsome plastic surgeon even gives her hope for the last point—“fall in love again.” At least until crisis chaplain Seth Donovan steps back into her life, reawakening unanswered questions about her husband’s death. While in San Diego to train community volunteers, Seth hopes to learn why Taylor is backing away from the crisis team and from their friendship. But nothing prepares him for the feelings that arise when he sees Taylor again . . . and sees her moving on with another man. When a community crisis hits home and puts lives at risk, emotions run high and buried truths are unearthed. Will hope make the survival list?
The Circus Age
A century ago, daily life ground to a halt when the circus rolled into town. Across America, banks closed, schools canceled classes, farmers left their fields, and factories shut down so that everyone could go to the show. In this entertaining and provocative book, Janet Davis links the flowering of the early-twentieth-century American railroad circus to such broader historical developments as the rise of big business, the breakdown of separate spheres for men and women, and the genesis of the United States' overseas empire. In the process, she casts the circus as a powerful force in consolidating the nation's identity as a modern industrial society and world power. Davis explores the multip...
Collision
With very few exceptions, interdisciplinary art and interarts practices—examined as such, including the perspective of artist-researchers, and not subsumed under a singular category of performance or visual art—have, until now, been largely ignored. While it would be simplistic to think that this collection somehow rectifies the “piecemeal” status of this discourse, our wager is that this collection works towards presenting an understanding of this status as, in a certain sense, constitutive of the field. Beginning with an introduction to the very multiplicities that compose and complicate interdisciplinary practices, then moving into questions of body/technology, location/movement, ...
