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Relational Political Marketing in Party-Centred Democracies
  • Language: en
  • Pages: 267

Relational Political Marketing in Party-Centred Democracies

  • Type: Book
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  • Published: 2016-04-08
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  • Publisher: Routledge

This book offers a critical re-thinking of the way in which traditional market logic - derived from mainstream economics and managerial marketing - has for decades commonly been applied in the theoretical understanding of democratic politics within influential quarters of political science and in later years also the relatively new but rapidly expanding field of political marketing. Such approaches are founded on the assumption that all markets are driven exclusively by exchange dynamics and this has in turn rendered the most basic workings of co-production and participation-oriented party-centred political systems theoretically invisible. The author starts by providing a thorough and wide-r...

Political Marketing
  • Language: en
  • Pages: 315

Political Marketing

  • Type: Book
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  • Published: 2009-09-10
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  • Publisher: Routledge

Political Marketing is the first comprehensive textbook to focus on political marketing, and introduces students to how candidates, parties, elected officials and governments around the world utilise marketing concepts and tools win elections and remain in office.analyses the implications of political marketing for democracy - are we happy to be 'citizen-consumers'?Drawing on the latest theoretical work and providing the broadest collation of international political marketing research available, this text:examines a wide range of political marketing topics including the rise of the political consumer, market intelligence and segmentation, opposition research, e-marketing, direct mail, market...

International Who's Who of Entrepreneurs
  • Language: en
  • Pages: 436

International Who's Who of Entrepreneurs

  • Type: Book
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  • Published: 2000-10
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  • Publisher: Unknown

None

Relational Political Marketing in Party-centred Democracies
  • Language: en
  • Pages: 224

Relational Political Marketing in Party-centred Democracies

  • Type: Book
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  • Published: 2012
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  • Publisher: Unknown

None

Weekly Commercial News
  • Language: en
  • Pages: 636

Weekly Commercial News

  • Type: Book
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  • Published: 1939
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  • Publisher: Unknown

None

Passenger and Immigration Lists Index: H-N
  • Language: en
  • Pages: 826

Passenger and Immigration Lists Index: H-N

  • Type: Book
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  • Published: 1981
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  • Publisher: Unknown

None

Passenger and Immigration Lists Index
  • Language: en
  • Pages: 634

Passenger and Immigration Lists Index

Main entries in Passenger and Immigration Lists Index provide information including name and age of immigrant; year and place of arrival, naturalization, or other records which indicates person indexed is an immigrant; code indicating the source indexed and the page number in the source which contains the record; and the names of all listed family members together with their age and relationship to the main entry.

Svensk bok-katalog jämte musikförteckning
  • Language: sv
  • Pages: 864

Svensk bok-katalog jämte musikförteckning

  • Type: Book
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  • Published: 1958
  • -
  • Publisher: Unknown

None

The Camelia Report
  • Language: en
  • Pages: 210

The Camelia Report

  • Type: Book
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  • Published: 1977
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  • Publisher: Unknown

None

Minkkinen
  • Language: en

Minkkinen

A monograph comprising 50 years of works by the acclaimed Finnish-American photographer, this edition includes many never-before-published works.