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Management Information System
Management Information Systems, 14e, is designed for readers who want an in-depth view of how business firms nowadays use information technologies and systems to achieve operational excellence, develop new products and services, improve decision making, and achieve competitive advantage. Learners will find here the most up-to-date and comprehensive coverage of information systems used by business firms today. New to this Edition: * Social, Mobile, Local: New e-commerce content in Chapter 10 describes how social tools, mobile technology, and location-based services are transforming marketing and advertising * Big Data: Chapter 6 on Databases and Information Management updated to provide in-de...
Essentials of MIS
For undergraduate and graduate MIS courses. This in-depth look at how today's businesses use information technologies is part of a complete learning package that includes the core text and extensive supplemental online materials. The core text consists of 12 chapters with hands-on projects covering the most essential topics in MIS. An important part of the core text is the Video Case Study and Instructional Video Package: 24 video case studies (2 per chapter) plus 16 instructional videos that illustrate business uses of information systems, explain new technologies, and explore concepts. Videos are keyed to the topics of each chapter. Teaching and Learning Experience ¿ This program will pro...
Management Information Systems
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Directed primarily toward undergraduate CIS/MIS college/university majors, this text also provides practical content to current and aspiring industry professionals. Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner. Note: This is the standalone book, if you want the book/access card order the ISBN below: 0133130789 / 9780133130782 Management Information Systems Plus MyMISLab with Pearson eText -- Access Card Package Package consists of: 0133050696 / 9780133050691 Management Information 13/e 0133058328 / 9780133058321 myMISlab with Pearson eText -- Access Card -- for Management Information Systems
Management Information Systems
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Management Information Systems: Managing the Digital Firm, Global Edition
Forintroductory courses in IS (information systems) and MIS (managementinformation systems). The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.
Essentials of Management Information Systems
For undergraduate and graduate MIS courses. An in-depth look at how today's businesses use information technologies. Many businesses look for candidates who know how to use information systems, making a general understanding of information systems an asset to any business student. Laudon and Laudon continue to define the MIS course for all business majors by emphasizing how business objectives shape the application of new information systems and technologies. The ninth edition focuses on currency and cutting-edge topics.
Student study guide
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Essentials of MIS
For introductory courses in Information Systems or Management Information Systems. Connect essential MIS concepts to everyday life Essentials of MIS is an in-depth look at how today's businesses use information technologies and systems to achieve their corporate objectives. Current real-world business cases illustrate how companies have identified, and ultimately solved, key business challenges using information systems and technologies. Through the use of Essentials of MIS, you will be able to participate in, and even lead, management discussions of information systems for a firm. The 13th Edition consists of 12 chapters with hands-on projects that cover the most essential topics in MIS. In...
