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Guerrilla Marketing
The book every small-business owner should own First published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. In this completely updated and expanded fourth edition of Levinson's first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace. Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur's marketing bible for the twenty-first century.
Guerrilla Marketing Attack
At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.
Guerrilla Marketing 101 Lab
Workbook containing various workshop activities and projects.
Jewish Journeys in Jerusalem
Jewish Journeys in Jerusalem: A Tourist's Guide is a travel guide designed to give tourists a Jewish experience when visiting the city. The book covers interesting background about popular sites and fascinating details about lesser-known places. How was the Talmudic era grave of Nicanor found? Which places give the best views of the Temple Mount? Where can you walk on the roof of the Old City? How did the Geula neighborhood get its name? Whether this is your first trip to Jerusalem or one of many, this book is bound to greatly enhance your understanding and appreciation of the city.
Guerrilla Time
Learn how to have “more time in your life, more life in your time” with easy and profound methods and tools which will enhance not only your time management but also the quality of your life. This book is strongly based on the most recent evolutions of personal and professional development so that what you will find inside is really applicable for effective change in your life. Save more time, discover what you really want and get the best out of your time.
Internet Prophets
WARNING: You’re About To Tap Into Internet Gold! For the first time ever, 25 hand-selected, world-renown internet legends, such as Yanik Silver, Mike Koenigs, Mike Filsaime, Dan Hollings, Leslie Rohde, Marc Ostrofsky, and many others come together to reveal their proven step-by-step process for making millions online. "Internet Prophets" pulls back the curtain and takes you behind the scenes with some of the most successful internet strategists on the planet who not only share their path and expertise, but also the specific actions you must implement to take full advantage of the internet’s massive reach and profit potential. Gain extremely rare access into the mindset of internet royalt...
Guerrilla Marketing for the Home-based Business
American business is in the midst of cataclysmic change. Corporate downsizing is increasing, causing disillusioned employees to establish home-based businesses. Using case studies, anecdotes, illustrations, and examples, the authors present their time-tested arsenal of tools most effective for this new, smaller startup.
Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits
Provides more than one hundred practical ideas, action plans, and implementation steps to help businesses identify unconventional social media opportunities to increase online presence, attract customers, and improve profits.
Guerrilla Marketing Weapons
Levinson's new book is a nuts-and-bolts approach to his revolutionary guerrilla marketing technique, targeted to the more than 11 million small and medium-sized businesses nationwide in need of successful marketing solutions. Levinson identifies 100 "weapons" that minimize expenses and maximize profits.
Guerrilla Marketing for Consultants
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.
