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Two crackerjack science journalists from NPR look at why some things (and some people!) drive us crazy It happens everywhere?offices, schools, even your own backyard. Plus, seemingly anything can trigger it?cell phones, sirens, bad music, constant distractions, your boss, or even your spouse. We all know certain things get under our skin. Can science explain why? Palca and Lichtman take you on a scientific quest through psychology, evolutionary biology, anthropology, and other disciplines to uncover the truth about being annoyed. What is the recipe for annoyance? For starters, it should be temporary, unpleasant, and unpredictable, like a boring meeting or mosquito bites Gives fascinating, su...
Two crackerjack science journalists from NPR look at why some things (and some people!) drive us crazy It happens everywhere?offices, schools, even your own backyard. Plus, seemingly anything can trigger it?cell phones, sirens, bad music, constant distractions, your boss, or even your spouse. We all know certain things get under our skin. Can science explain why? Palca and Lichtman take you on a scientific quest through psychology, evolutionary biology, anthropology, and other disciplines to uncover the truth about being annoyed. What is the recipe for annoyance? For starters, it should be temporary, unpleasant, and unpredictable, like a boring meeting or mosquito bites Gives fascinating, su...
Public Information Officers (PIOs) can be invaluable allies in your communication efforts. They can offer expert advice, as well as access to communications machinery for reaching the media and other important audiences. This guide--a supplement to Explaining Research (Oxford University Press, 2010--will help you develop the most beneficial relationships with those PIOs, whether they are in your institution, at a journal, in a scientific society, or in your funding agency. Working with Public Information Officers shows how your PIO can serve as - an editorial and media relations expert who can write and distribute news releases, pitch media on story ideas, develop media strategy, and manage ...
This is the official text for the National Association of Science Writers. In the eight years since the publication of the first edition of A Field Guide for Science Writing, much about the world has changed. Some of the leading issues in today's political marketplace - embryonic stem cell research, global warming, health care reform, space exploration, genetic privacy, germ warfare - are informed by scientific ideas. Never has it been more crucial for the lay public to be scientifically literate. That's where science writers come in. And that's why it's time for an update to the Field Guide, already a staple of science writing graduate programs across the country. The academic community has...
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Corporate Social Irresponsibility focuses on ethical failures in order to relate corporate responsibility to business ethics, corporate governance, and organization effectiveness. The book advocates a strategic approach to CSR – ethical management cannot, and should not, be divorced from effective management. Corporate social responsibility has transitioned from oxymoron into a defining challenge of the twenty first century. Taking the recent financial crisis as a starting point, Alexander examines the underlying ethical and legal crises these events expose in the business world. The problems that have come to light go beyond issues of firm financial performance into the integrity of the m...
You can do more with your science degree than you ever dreamed. In this book, readers will meet scientists who evolved into Wall Street analysts, science policy gurus, patent agents, journalists, and top-flight sales reps. Each chapter covers a different career track and shows why having a graduate degree in science gives you an edge.
The condition of modernity springs from that tension between science and the humanities that had its roots in the Enlightenment but reached its full flowering with the rise of twentieth-century technology. It manifests itself most notably in the crisis of individuality that is generated by the nexus of science, literature, and politics, one that challenges each of us to find a way of balancing our personal identities between our public and private selves in an otherwise estranging world. This challenge, which can only be expressed as "the struggle of modernity," perhaps finds no better expression than in C. P. Snow. In his career as novelist, scientist, and civil servant, C. P. Snow (1905-19...
What we don’t know can hurt us—and does so every day. Climate change, health care policy, weapons of mass destruction, an aging infrastructure, stem cell research, endangered species, space exploration—all affect our lives as citizens and human beings in practical and profound ways. But unless we understand the science behind these issues, we cannot make reasonable decisions—and worse, we are susceptible to propaganda cloaked in scientific rhetoric. To convey the facts, this book suggests, scientists must take a more active role in making their work accessible to the media, and thus to the public. In Am I Making Myself Clear? Cornelia Dean, a distinguished science editor and reporter...