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Understanding Audiences, Customers, and Users via Analytics
This book presents the foundations of using analytics from the laboratory, social media platforms, and the web. The authors cover key topics including analytics strategy, data gathering approaches, data preprocessing, data quality assessment, analytical methods, tools, and validation methods. The book includes chapters explaining web analytics, social media analytics, and how to create an analytics strategy. The authors also cover on data sources, such as online surveys, crowdsourcing, eye tracking, mouse tracking, social media APIs, search logs, and analytics triangulation. The book also discusses analytical tools for social media analytics, search analytics, persona analytics, user studies, and website analytics. The authors conclude by examining the validity of online analytics.
Data-Driven Personas
Data-driven personas are a significant advancement in the fields of human-centered informatics and human-computer interaction. Data-driven personas enhance user understanding by combining the empathy inherent with personas with the rationality inherent in analytics using computational methods. Via the employment of these computational methods, the data-driven persona method permits the use of large-scale user data, which is a novel advancement in persona creation. A common approach for increasing stakeholder engagement about audiences, customers, or users, persona creation remained relatively unchanged for several decades. However, the availability of digital user data, data science algorith...
Social Informatics
The two-volume set LNCS 11185 + 11186 constitutes the proceedings of the 10th International Conference on Social Informatics, SocInfo 2018, held in Saint-Petersburg, Russia, in September 2018. The 30 full and 32 short papers presented in these proceedings were carefully reviewed and selected from 110 submissions. They deal with the applications of methods of the social sciences in the study of socio-technical systems, and computer science methods to analyze complex social processes, as well as those that make use of social concepts in the design of information systems.
Internet Science
This book constitutes the proceedings of the 5th International Conference on Internet Science held in St. Petersburg, Russia, in October 2018. The 23 papers presented were carefully reviewed and selected for inclusion in this volume. They were organized in topical sections named: risks on the Internet: detecting harmful content and discussing regulation; methodologies for studies of online audiences; and online media and public issues.
Mastering AI
A Fortune magazine journalist draws on his expertise and extensive contacts among the companies and scientists at the forefront of artificial intelligence to offer dramatic predictions of AI’s impact over the next decade, from reshaping our economy and the way we work, learn, and create to unknitting our social fabric, jeopardizing our democracy, and fundamentally altering the way we think. Within the next five years, Jeremy Kahn predicts, AI will disrupt almost every industry and enterprise, with vastly increased efficiency and productivity. It will restructure the workforce, making AI copilots a must for every knowledge worker. It will revamp education, meaning children around the world ...
Human-Computer Interaction – INTERACT 2023
The four-volume set LNCS 14442 -14445 constitutes the proceedings of the 19th IFIP TC 13 International Conference on Human-Computer Interaction, INTERACT 2023, held in York, UK, in August/September 2023. The 71 full papers and 58 short papers included in this book were carefully reviewed and selected from 406 submissions. They were organized in topical sections as follows: 3D Interaction; Accessibility; Accessibility and Aging; Accessibility for Auditory/Hearing Disabilities; Co-Design; Cybersecurity and Trust; Data Physicalisation and Cross-device; Eye-Free, Gesture Interaction and Sign Language; Haptic interaction and Healthcare applications; Self-Monitoring; Human-Robot Interaction; Infor...
Participatory Design
This book introduces Participatory Design to researchers and students in Human–Computer Interaction (HCI). Grounded in four strong commitments, the book discusses why and how Participatory Design is important today. The book aims to provide readers with a practical resource, introducing them to the central practices of Participatory Design research as well as to key references. This is done from the perspective of Scandinavian Participatory Design. The book is meant for students, researchers, and practitioners who are interested in Participatory Design for research studies, assignments in HCI classes, or as part of an industry project. It is structured around 11 questions arranged in 3 mai...
New Technology-Based Firms in the New Millennium
The papers in this volume address key themes relating to improving our understanding of the processes involved in high-technology entrepreneurship and of the design of effective policy to promote it. Topics examined include start-ups, entrepreneurship clusters, inter-firm collaboration, and growth strategy for high-technology small firms.
Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management. Anthropometry, Human Behavior, and Communication
This two-volume set LNCS 1319 and 13320 constitutes the thoroughly refereed proceedings of the 13th International Conference on Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management, DHM 2022, which was held virtually as part of the 24rd HCI International Conference, HCII 2022, in June/July 2022. The total of 1271 papers and 275 poster papers included in the 39 HCII 2022 proceedings volumes was carefully reviewed and selected from 5487 submissions. DHM 2022 includes a total of 56 papers. The first volume focuses on topics related to ergonomic design, anthropometry, and human modeling, as well as collaboration, communication, and human behavior. The second volume focuses on topics related to task analysis, quality and safety in healthcare, as well as occupational health and operations management, and Digital Human Modeling in interactive product and service design.
