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Cultures@SiliconValley
Since the initial publication of Cultures@SiliconValley fourteen years ago, much has changed in Silicon Valley. The corporate landscape of the Valley has shifted, with tech giants like Google, Facebook, LinkedIn, and Twitter vying for space with a halo of applications that connect people for work, play, romance, and education. Contingent labor has been catalyzed by ubiquitous access to the Internet on smartphones, enabling ride-sharing services like Uber and Lyft and space-sharing apps like Airbnb. Entrepreneurs compete for people's attention and screen time. Alongside these changes, daily life for all but the highest echelon has been altered by new perceptions of scarcity, risk, and shortag...
Cultures@Silicon Valley
After Santa Clara county in California was labeled “Silicon Valley” in the 1970s, it attained a mythical quality in the public imagination. Although much of the myth is surely hyperbole, the region has experienced and continues to experience forces that will shape the future elsewhere in the United States and around the world. The paramount producer of the information revolution, Silicon Valley has become the icon for a lifestyle saturated with digital devices. Whereas most books on the region focus on its entrepreneurial reputation, this book is an anthropological expedition into the everyday lives of people living in and connected to Silicon Valley—software engineers around the water...
Retirement on the Line
In an era when people live longer and want (or need) to work past the traditional retirement age, the Vita Needle Company of Needham, Massachusetts, provides inspiration and important lessons about the value of older workers. Vita Needle is a family-owned factory that was founded in 1932 and makes needles, stainless steel tubing and pipes, and custom fabricated parts. As part of its unusual business model, the company seeks out older workers; the median age of the employees is seventy-four.In Retirement on the Line, Caitrin Lynch explores what this company's commitment to an elderly workforce means for the employer, the workers, the community, and society more generally. Benefiting from near...
Being and Well-Being
As the great American work-benefit experiment erodes, companies are increasingly asking people to take responsibility for managing their own health. There's no question work and health are intertwined. But what effect does an intensely productive, globally connected, high-tech work environment have on a population largely entrusted with overseeing their own health needs? In California's Silicon Valley, a distinctive and medically diverse health culture has emerged. Being and Well-Being explores this health culture, detailing the biomedical, countercultural, and immigrant-based beliefs and practices that shape ideas about working, care-giving, and what it means to be healthy. As English-Lueck...
Busier Than Ever!
Busyness defines the lives of most Americans. For some, the focus of busyness is family. For others, it is career or social activities. Sometimes busyness results from a big event, like the catastrophic illness of a family member, but much of it builds from many seemingly inconsequential demands that collectively become overwhelming. We search for the best airline prices on the Internet, are "partners" with teachers in our children's education, and employ a battery of devices that promise to save labor if only we can learn how to use them. Busier Than Ever! follows the daily activities of fourteen American families. It explores why they are busy and what the consequences are for their lives. Busyness is not just a matter of personal time management, but of the activities we participate in and how each of us creates "the good life." While numerous books deal with efficiency and the difficulties of balancing work and family, Busier Than Ever! offers a fresh approach. Busyness is not a "problem" to be solved—it is who we are as Americans and it's redefining American families.
Sensor Technologies
Sensor Technologies: Healthcare, Wellness and Environmental Applications explores the key aspects of sensor technologies, covering wired, wireless, and discrete sensors for the specific application domains of healthcare, wellness and environmental sensing. It discusses the social, regulatory, and design considerations specific to these domains. The book provides an application-based approach using real-world examples to illustrate the application of sensor technologies in a practical and experiential manner. The book guides the reader from the formulation of the research question, through the design and validation process, to the deployment and management phase of sensor applications. The pr...
Status Update
Social media technologies such as YouTube, Twitter, and Facebook promised a new participatory online culture. Yet, technology insider Alice Marwick contends in this insightful book, “Web 2.0” only encouraged a preoccupation with status and attention. Her original research—which includes conversations with entrepreneurs, Internet celebrities, and Silicon Valley journalists—explores the culture and ideology of San Francisco’s tech community in the period between the dot com boom and the App store, when the city was the world’s center of social media development. Marwick argues that early revolutionary goals have failed to materialize: while many continue to view social media as democratic, these technologies instead turn users into marketers and self-promoters, and leave technology companies poised to violate privacy and to prioritize profits over participation. Marwick analyzes status-building techniques—such as self-branding, micro-celebrity, and life-streaming—to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class, and gender.
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