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Business Storytelling For Dummies
Ready to hone your storytelling skills and craft a compelling business narrative? Professionals of all types -- marketing managers, sales reps, senior leaders, supervisors, creatives, account executives -- have to write. Whether you're writing an internal email or a social media post, a video script or a blog post, being able to tell a good story can help ensure your content resonates with your intended audience. Storytelling is an art, but there’s a method behind it that anyone can learn. Full of practical advice and real-world case studies, Business Storytelling For Dummies is a friendly, no-nonsense guide that will help you tell more engaging stories in your business presentations, inte...
Wake Me Up When the Data Is Over
Real life examples are used to demonstrate how storytelling can be used to fully engage employees, accelerate organizational change and create good team relationships.
The Leader's Guide to Storytelling
In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time. Whoever you are in the organization CEO, middle management, or someone on the front lines you can lead by using stories to effect change. Filled with myriad examples, A Leader’s Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. The right kind of story at the right time, can make an organization “stunningly vulnerable” to a new idea.
The Cultures of Knowledge Organizations
The Cultures of Knowledge Organizations defines culture and the role it plays in supporting or impeding strategies. The book provides readers with an in-depth understanding of culture within knowledge organizations This book develops a new and more robust definition and characterization of knowledge cultures than currently exist.
Storytelling
Politics is no longer the art of the possible, but of the fictive. Its aim is not to change the world as it exists, but to affect the way that it is perceived. In Storytelling Christian Salmon looks at the twenty-first century hijacking of creative imagination, anatomizing the timeless human desire for narrative form, and how this desire is abused by the marketing mechanisms that bolster politicians and their products: luxury brands trade on embellished histories, managers tell stories to motivate employees, soldiers in Iraq train on Hollywood-conceived computer games, and spin doctors construct political lives as if they were a folk epic. This "storytelling machine" is masterfully unveiled by Salmon, and is shown to be more effective and insidious as a means of oppression than anything dreamed up by Orwell.
The 2012 Pfeiffer Annual
The Leader in Resources for Training & HR Professionals for the Past Four Decades For 40 years, The Pfeiffer Annuals have helped consultants, experts, and academics in the field to stay informed and ahead of the curve. The 2012 Pfeiffer Consulting Annual is a toolkit of ideas, methods, techniques, and models that support your work as an internal or external organizational consultant. It addresses the broad range of topics that are of most interest to professionals in the field. The materials provide accessible means of interacting with a diverse variety of systems and processes—from collaborative workflows and executive coaching to strategic planning and organizational development. This An...
Knowledge Preservation and Curation
In order to achieve its full value, knowledge must flow and be continuously used. Knowledge use, reuse, and repurposing has been a challenge discussed in knowledge sciences literature for over three decades. The authors investigate and offer solutions to two key challenges - how to preserve and curate knowledge.
The Heart and the Island
Makes the case for a distinctly Sicilian American literature. In The Heart and the Island, Chiara Mazzucchelli explores the strong bond between Sicilian American writers and the island of Sicily. Self-contained yet connected to the mainland, geographically separated from yet politically united to the rest of Italy, Sicily occupies a unique position. Throughout the twentieth century, the sense of a distinct sicilianitàor Siciliannesshas manifested itself in a corpus of texts that, although subsumed under the broader context of Italian literature, have distinguished themselves as examples of an exquisitely Sicilian literary experience. Mazzucchelli argues that a parallel phenomenonsicil...
