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Food Is Love
Modern advertising has changed dramatically since the early twentieth century, but when it comes to food, Katherine Parkin writes, the message has remained consistent. Advertisers have historically promoted food in distinctly gendered terms, returning repeatedly to themes that associated shopping and cooking with women. Foremost among them was that, regardless of the actual work involved, women should serve food to demonstrate love for their families. In identifying shopping and cooking as an expression of love, ads helped to both establish and reinforce the belief that kitchen work was women's work, even as women's participation in the labor force dramatically increased. Alternately flatter...
Women at the Wheel
Women at the Wheel explores women's historical experience with automobiles. Katherine Parkin argues that in every regard, from learning to drive to repairing cars, from being a passenger to taking the wheel, women had a distinct experience with cars in American culture.
Food Is Love: Advertising and Gender Roles in Modern America
"An engaging look at how food advertisements from the twentieth and twenty-first centuries have both helped define and played up to the stereotypical gender roles prevalent in American culture." "Library Journal""
Advertising to the American Woman, 1900-1999
The author focuses on the marketing perspective of the topic and illustrates how women's roles in society have shifted during the past century. Among the key issues explored is a peculiar dichotomy of American advertising that served as a conservative reflection of society and, at the same time, became an underlying force of progressive social change. The study shows how advertisers of housekeeping products perpetuated the Happy Homemaker stereytype while tobacco and cosmetics marketers dismantled women's stereotypes to create an entirely new type of consumer.
Baking Cakes in Kigali
Shortlisted for the 2010 McKitterick Prize Meet Angel Tungaraza, professional cake-baker, amateur matchmaker, an ear to listen and a shoulder to cry on. A uniquely charming, funny and touching novel of life, life and food set in Rwanda, a country recovers from unimaginable terror and violence. Angel Tungazara runs a small business, baking cakes for the parties and celebrations of her neighbours. As her customers tell her their stories, Angel comes to realize how much each of them has to mourn as well as what they have to celebrate. And, finally, she comes to accept how much that is true of her too... This is a uniquely charming, gently moving, deliciously funny novel about life, love and cake. Ultimately, it shows how the human spirit - even when pushed to its limits - endures and unifies us all.
Food is Love
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Food is Love
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Buyways
First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.
F**k It Therapy
If every therapist and psychotherapist on the planet could repeat this to their clients, like a mantra, again and again, there would be fewer therapists and psychotherapists. Because it works. Very quickly. Realising that what you're worrying about and stressing over doesn't really matter so much in the grand scheme of things is the door to freedom and healing. And the little profanity 'F**k It' is the key to that door. Ask anyone who's come close to death, or lost someone close to them, or discovered they have a serious disease and they'll say the same thing: that the little things don't matter, F**k It... enjoy life in every moment for what it is, not what you want it to be... worry less, ...
F**k it
In this inspiring and humorous book, John C. Parkin suggests that saying F**k It is the perfect Western expression of the Eastern spiritual ideas of letting go, giving up, and finding real freedom by realizing that things don't matter so much (if at all). It's a spiritual way that doesn't require chanting, meditating, or wearing sandals. And it's the very power of this profanity that makes it perfect for shaking us Westerners out of the stress and anxiety that dominate our daily lives. With the help of this book, people around the world are now saying F**k It to their worries and concerns, to the shoulds and the oughts that dominate their lives, and finally doing what they want to, no matter what others might think. Self-help for the time-poor and psycho-babble intolerant. MARIE CLAIRE
