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Tourism in Central Asia
This book will be a major resource for all academic researchers and practitioners interested in issues dealing with the development of tourism, its potential and challenges, and policy and regulatory issues in the Central Asian countries of Kazakhstan, Uzbekistan, Turkmenistan, Kyrgyzstan, and Tajikistan. These countries are gaining more attention as emerging destinations. There is limited research that focuses on these countries with respect to their potential and characteristics as tourism destinations. This book aims to be an invaluable source for both practitioners and academicians who are in international marketing and tourism. The central Asia region (also termed the Silk Road region) as an emerging destination is ripe for future tourism development. The region is rich with historical, cultural, and natural beauty that could provide significant utility to many potential visitors. This book brings together key writings on this topic in a single resource.
Dynamics of the Tourism Industry
The tourism industry is one of the most fragile industries because it can be significantly impacted by outside forces, such as pandemics and health scares, natural disasters and catastrophes, economic crises, political recessions and wars, and more, especially epidemics that occur on a global scale, which can cause societies to weaken or be damaged. This new volume presents collective experiences that explore how the tourism industry is affected by pandemics and natural disasters, offering case studies and strategies to mitigate their harmful impact.
Dynamics of Heritage Management and Tourism Development
This book explores and elaborates on the concept of “heritage tourism” and its implications for the tourism industry worldwide. The book is unique in that it offers a thorough assessment of the literature on heritage management in order to highlight the significance of conserving and promoting tangible and intangible cultural assets for sustainable tourism development. It provides direction for destinations experiencing problems with heritage management and for developing new tourism destinations. The chapters focus on what has been learned from previous generations, both material and immaterial, and what constitutes a cultural heritage. Topics include changing dynamics of heritage management through sustainability, challenges in conservation of architectural heritage, tourism development in urban areas, digitization as a tool for conservation and sustainability, and more. The book makes extensive use of case studies to demonstrate the strategies and impacts related to heritage tourism in different countries.
Medical Travel Brand Management
This new volume, which complements the editors’ earlier volume Medical Travel Brand Management: Success Strategies for Hospitality Bridging Healthcare (H2H), explores the multitude of medical travel services and discusses the integration of traveling medical guests with destination providers, hospitality/healthcare professionals, and travel service providers. The editors also address the impact the COVID-19 pandemic has made on the travel industry, which has motivated them to bring together major players, renowned authors, practitioners, and researchers to create this book to help prepare the medical tourism market to not only recover from the devastating effects of the pandemic but also t...
Chinese Outbound Tourism 2.0
Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry's recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 million outbound trips a year, making China the fourt
Post-COVID Tourism and Hospitality Dynamics
This new volume takes an in-depth look at the post-COVID tourism and hospitality scenario and how the industry has adapted to the new normal. With chapters from authors from over a dozen countries, the book shares information and experiences on how diverse hospitality and tourism sectors are navigating the post-COVID era. The book offers analyses of post-COVID trends in the travel, tourism, and hospitality sector along with case studies and COVID tourism recovery strategies. It discusses post-COVID safety protocols, sustainable tourism practices, post-COVID-19 public policies for tourism, and more. Specific tourism and hospitality sectors are also considered, including wine tourism, MICE (meetings, incentives, conferences, and exhibitions) tourism, regional tourism, food delivery services, and others. The book also explores innovations and digital solutions for tourism and hospitality in the COVID-19 pandemic.
Sustainability, Social Responsibility, and Innovations in the Hospitality Industry
A reference on sustainability, social responsibility, and green practices in hospitality and tourism, this book presents innovative research methods in sustainability, state-of-the-art research by leading internationally recognized scholars on this topic, providing an excellent source of quality research. Readers can expect to find several new ways
Ecotourism and Sustainable Tourism
At a time when the world is plagued with pandemics, natural disasters, wars, and resulting hardships, nature-based tourism is on the decline, disrupting essential funding streams for protected areas where biodiversity and human vulnerability are highest and at greatest risk, especially in Africa and Latin America. This new book presents case studies from around the world that demonstrate the importance of naturebased tourism and sustainable development through tourism. The book explores various areas of sustainable development goals (SDGs) that exemplify the contribution of sustainable tourism to cultural heritage, protected areas, and community benefits. It explains how ecotourism can benefit the economy and wildlife in a mutual manner. It also emphasizes the importance and benefit of involving local communities in tourism planning. Key features: Includes timely case studies demonstrating sustainable tourism Offers strategies for addressing sustainable tourism issues and challenges faced around the world Presents practical applications of sustainable development strategies through ecotourism Considers the impact of ecotourism on local communities
Impact of Saudi Tourist Phenomenon on Turkey's Tourism Industry
This study aims at investigating the Saudi tourist phenomenon’s contributions/impacts to/on the tourism industry in Turkey. Additionally, it provides more focus on Trabzon and draws examples and reasons, being it one of the most visited city for people in Saudi Arabia. It explains Saudi phenomenon, how it developed and how it can contribute economically, culturally and socially to Turkey’s tourism industry and specially the city of Trabzon. This report aims at answering the following questions; how Saudi tourists’ phenomenon’s appearance impacts Turkey’s tourism? What possible political, economic and cultural outcomes contribute to this phenomenon? In addition, why Trabzon is the most desirable by most Saudi tourists? Lastly, how Saudi tourists’ increase can particularly impact the socio-economic of Trabzon? How the fast-growing Saudi tourists (and businessmen) contribute to the city infrastructure, local municipality’s support, local culture and business’s growth and challenges and future perspectives.
Brand Co-Creation Tourism Research
Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in brand management and brand co-creation. This new volume provides an enlightening perspective on brand co-creation, brand management, and branding through contemporary conceptual discussions and empirical research studies from thought leaders. Providing a step-by-step guide to the brand co-creation and branding process in the hospitality and tourism industry, the volume identifies cutting-edge measurement...
