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Cross-Cultural Behaviour in Tourism
Cross-Cultural Behaviour in Tourism: Concepts and Analysis is important reading for those in the following areas of industry: * Tourism: illustrates the importance of cultural background in the tourist experience and how it is a major determinant in repeat visitation * Marketing: provides an understanding of the cultural background of a destination that is vital when formulating successful marketing strategies * Management: provides valuable examples on how cultures influence tourist behaviour and decision-making, helping managers to develop cross-cultural skills and deal with tourists from diverse cultural backgrounds Tourism is a service industry where people from different nationalities meet. In today's international marketplace it is imperative that those in the industry understand the influence of national cultures on their consumers in order to compete successfully for a market share. The book is accompanied by online resources which can be found at www.bh.com/companions/0750656689. These resources include an account of Hypothesis Testing, together with a detailed glossary and a comprehensive reference list of relevant materials.
Cross-cultural Behaviour in Tourism
Reisinger and Turner illustrate the importance of cultural background in the tourist experience in this in-depth study. The authors cover the concepts, definitions and measures of these cultural components and the tools used to analyse them.
Tourism Forecasting and Marketing
Stay up to date with the most effective practices in tourism demand forecasting! Tourism Forecasting and Marketing presents vital, up-to-date research on the latest practice and applications of tourism demand modeling and forecasting. The book addresses both econometric and time series approaches to forecasting, focusing on the concepts, model specification, data analysis, and methodologies used in day-to-day tourism planning. An international panel of practitioners and academics call on a diverse range of empirical research findings to discuss commonly used theoretical frameworks for forecasting and future directions tourism demand is likely to take. Tourism Forecasting and Marketing presen...
Tourism Development After the Crises
HauptbeschreibungGlobal imbalances and crises which occurred more frequently and at shorter intervals made international tourism demand more volatile. This book, edited by Peter Keller and Thomas Bieger, provides a unique analysis of the recent financial crisis on world tourism and particularly the development models which contribute to reduce poverty. The volume is based on the knowledge of a network of more than 300 researches and includes experiences from Europe, Africa and Asia. It focuses on the latest economic crises as a framework for analyses and as a real life case study.
J.M.W. Turner: Standing in the Sun
Joseph Mallord William Turner is arguably Britain's greatest and most mysterious painter, whose range of work encompasses seascape and landscape, immensely powerful oil paintings and intimate watercolours. His friend and colleague C.R. Leslie remembered him thus: 'Turner was short and stout, and had a sturdy, sailor-like walk. He might be taken for the captain of a river steamboat at first glance; but a second would find more in his face than belongs in any ordinary mind. There was that peculiar keenness of expression in his eye that is only seen in men of constant habits of observation'. The son of a Covent garden barber and a woman who died in Bethlehem Hospital, Turner achieved fame and f...
Resorts
This updated second edition of ""Resorts: Management and Operation"" addresses the expansion of the resort industry and provides practical, need-to-know information on the development and management of all aspects of these properties, which include ski areas, gaming properties, cruise ships, and spas.
Handbook of Research Methods in Tourism
'This is an excellent book which significantly contributes to tourism research and education. It takes a rigorous yet readable style to address twenty five of the most pertinent quantitative and qualitative techniques applied in tourism research. the book will appeal to a wider readership of social scientists as well as to scholars of tourism as each chapter provides a thorough overview and explanation of the techniques irrespective of their tourism application.' – Dimitrios Buhalis, Bournemouth University, UK This insightful book explores the most important established and emerging qualitative and quantitative research methods in tourism. the authors provide a detailed overview of the nat...
Venetian Views, Venetian Blinds
Half a millennium of English and American fantasies of Venice: this collection of essays by leading critics in the field explores the continued and continuing fascination of travellers, writers, artists, theatre workers and film makers with the amphibious and ambiguous city in the lagoon. There is hardly another place in Europe that has become so much of a palimpsest, inscribed with the fantasies, the dreams and nightmares of generations of foreigners, and this turns Venetian Views, Venetian Blinds into a particularly pertinent case study of the ways cultural difference within Europe is experienced, enacted and constructed. The essays range across five centuries - from the Renaissance to our postmodern present, from Shakespeare and his contemporary Coryate to recent novels, detective fiction and films - and, in contrast to previous studies focussing on the Grand Tour, they emphasise more recent developments and how they continue or disrupt traditional ways of perceiving - or being blind to! - Venice.
The Leadership Imperative
This innovative work combines the fields of e-tourism adoption and strategic management, and identifies the combination of antecedents of technology adoption by distilling factors to identify the key determinant of the adoption of the internet for sales and marketing purposes in small, owner-managed travel firms. While it focuses on travel firms in Jamaica, it examines the general issue of firm characteristics which are associated with adoption behaviour such as strategy and resources, as well as external factors such as culture and the digital divide. In addition to external and firm factors, personal factors such as ownership and leadership are explored at various stages of adoption. The findings indicate that the role of leadership is much more significant than has been previously posited, and this book therefore recommends a new theoretical model with practical implications for determining technology adoption.
