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American Modernism
Presents an account of a key period in American graphic design as it manifested itself in various media, covering major historical influences and significant works.
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World History of Design
"Authored by pre-eminent design scholar Victor Margolin, World History of Design is an indispensable new multi-volume work, providing a comprehensive and detailed historical account of design from prehistory to the end of the twentieth century"--
World History of Design Volume 2
Provides a comprehensive and detailed historical account of design from prehistory to the end of the twentieth century.
Corporate Diversity
In the 1950s and 60s, the design studio of J.R. Geigy AG was the launching pad for one of the great periods in Swiss graphic design. This marvelously-illustrated text is the first comprehensive presentation of Geigy design.
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WPA Posters in an Aesthetic, Social, and Political Context
This book examines posters produced by the Works Progress Administration (WPA), a federal relief program designed to create jobs in the United States during the Great Depression. Cory Pillen focuses on several issues addressed repeatedly in the roughly 2,200 extant WPA posters created between 1935 and 1943: recreation and leisure, conservation, health and disease, and public housing. As the book shows, the posters promote specific forms of knowledge and literacy as solutions to contemporary social concerns. The varied issues these works engage and the ideals they endorse, however, would have resonated in complex ways with the posters’ diverse viewing public, working both for and against the rhetoric of consensus employed by New Deal agencies in defining and managing the relationship between self and society in modern America. This book will be of interest to scholars in design history, art history, and American studies.
Redesigning Animation
The animation studio United Productions of America (UPA) was able to challenge Disney supremacy in the 1950s entertainment market by creating cutting-edge animated cartoons. UPA films express a simplified audiovisual language consisting of stylized layout designs, asymmetrical compositions, colors applied flatly and in contrast with each other, limited animation and a minimalist use of sound effects. UPA artists developed this innovative style by assimilating those aesthetic features already expressed by Modern painters, graphic designers and advertisers. This book considers UPA films as Modern animations, because they synthesize a common minimalist tendency that was occurring in US animatio...
