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Logo design titles continue to sell the most copies of all graphic design subjects. This hard-working title examines 100 logo designs by illustrating how and why the design works. Sidebars compare and contrast rough drafts of popular logos with their final versions, and short tips address issues such as testing designs, sourcing inspiration, and typography. As well, the evolution of well-known logos are traced by examining why design changes were made and how those changes benefited the client and were successful on the market.
'Lisa Tuttle is a subtle and clever writer whose fantasy deals with the world we all believe we have sensed from time to time out of the corners of our eyes.' Michael Moorcock Appleton is a small town nestled on the coast of Scotland. Though it was once famous for the apples it produced, these days it's a shadow of its former self. But in a hidden orchard a golden apple dangles from a silver bough, an apple believed lost for ever. The apple is part of a legend, promising either eternal happiness to the young couple who eat from it secure in their love - or a curse, for those who take its gift for granted. Now, as the town teeters on the edge of decline, the old rituals have been forgotten and the mists are rolling in. And in the mist, something is stirring . . .
Who will turn silver next? When a boy is bitten by a strange silver beetle, he becomes the first victim of a terrifying virus. It turns flesh into metal and humans into machines. The whole world to sparkling, bloodthirsty silver...
The theories or programs of research described in the chapters of this book move beyond the traditional evaluation model of prejudice, drawing on a broad range of theoretical ancestry to develop models of why, when, and how differentiated reactions to groups arise, and what their consequences might be. The chapters have in common a re-focusing of interest on emotion as a theoretical base for understanding differentiated reactions to, and differentiated behaviors toward, social groups. The contributions also share a focus on specific interactional and structural relations among groups as a source of these differentiated emotional reactions. The chapters in the volume thus reflect a theoretical shift from an earlier emphasis on knowledge about ingroups and outgroups to a new perspective on prejudice in which socially-grounded emotional differentiation becomes a basis for social regulation.
Reports for 1980- include also the Annual report of the National Council on the Arts.
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