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Sponsored Editorial Content in Digital Journalism
For advertisers and news publishers, brand sponsored content has offered attractive solutions to problems of ad-avoidance and financing journalism. This book is an investigation into the practices, possibilities and problems of sponsored editorial content across various national and regional contexts. Sponsored editorial content is material with similar qualities and format to content that is typically published on a platform or by a content provider, but which is paid for by a third party. Brand sponsored content may not be the remedy for ad-dependent media some advocates predicted but its expansion has impacted on the organisation, practices and identities of journalism in profound and far...
La comunicación ante el ciudadano
La Universidad se encuentra en pleno progreso desde su tiempo cero; de hecho, halla su carta de naturaleza en la necesidad de mejorar el medio que la nutre y por y para el que existe: la sociedad. Rompiendo las viejas membranas de la enseñanza imperante hasta el siglo XX, las nuevas (r)evoluciones de contenidos y fórmulas, como lo fuera el EEES (o Plan Bolonia) o las TIC, suponen la respuesta a esas actualizadas necesidades docentes y curriculares. Las Humanidades, las Artes, las Ciencias sociales y la Docencia se reescriben, hibridando, gracias a los nuevos lenguajes y herramientas, contenidos otrora lejanos. La nueva Academia es poliédrica, ínter y multi disciplinar, dialógica y colab...
Solid-state Fermentation
Papers presented at Specialist Group Meeting & Symposium on Solid State Fermentation, held at Trivandrum, during March 23-24, 1994, organized by the Regional Research Laboratory, Trivandrum.
The Business of Sports
The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.
Cubans of To-Day
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
The Archaeology of Mesoamerican Animals
Recognition of the role of animals in ancient diet, economy, politics, and ritual is vital to understanding ancient cultures fully, while following the clues available from animal remains in reconstructing environments is vital to understanding the ancient relationship between humans and the world around them. In response to the growing interest in the field of zooarchaeology, this volume presents current research from across the many cultures and regions of Mesoamerica, dealing specifically with the most current issues in zooarchaeological literature. Geographically, the essays collected here index the different aspects of animal use by the indigenous populations of the entire area between ...
Human Brain and Psychological Processes
1. The human brain and psychological processes -- 2. The two forms fo synthetic activity of the human cerebral cortex -- 3. The motor analyzer and the cortical organization of movement -- 4. Disturbance of voluntary movements in lesions of the promotor systems of the brain -- 5. The psychological analysis of the premotor syndrome -- 6. The role of verbal kinesthesias in higher cortical processes -- 7. Disturbance of the dynamics of verbal thinking -- 8. Disturbance of structure of intellectual activity in lesions of the posterior parts of the frontal lobes -- 9. Distrubance of visual perception in lesions of the frontal lobes --10. Disturbance of action control in frontal lobe lesions.
