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Sleights of Mind
What can magic tell us about ourselves and our daily lives? If you subtly change the subject during an uncomfortable conversation, did you know you're using attentional 'misdirection', a core technique of magic? And if you've ever bought an expensive item you'd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the 'illusion of choice'. Leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to explain how the magician's art sheds light on consciousness, memory, attention, and belief. As the founders of the new discipline of NeuroMagic, they combine cutting-edge scientific research with startling insights into the tricks of the magic trade. By understanding how magic manipulates the processes in our brains, we can better understand how we work - in fields from law and education to marketing, health and psychology - for good and for ill.
Mathematics in Popular Culture
Mathematics has maintained a surprising presence in popular media for over a century. In recent years, the movies Good Will Hunting, A Beautiful Mind, and Stand and Deliver, the stage plays Breaking the Code and Proof, the novella Flatland and the hugely successful television crime series NUMB3RS all weave mathematics prominently into their storylines. Less obvious but pivotal references to the subject appear in the blockbuster TV show Lost, the cult movie The Princess Bride, and even Tolstoy's War and Peace. In this collection of new essays, contributors consider the role of math in everything from films, baseball, crossword puzzles, fantasy role-playing games, and television shows to science fiction tales, award-winning plays and classic works of literature. Revealing the broad range of intersections between mathematics and mainstream culture, this collection demonstrates that even "mass entertainment" can have a hidden depth.
The Oxford Companion to Cheese
The Oxford Companion to Cheese answers a clear call for the kind of subject-defining reference work that The Oxford Companion to Wine achieved. It is the first truly comprehensive cheese book, containing 855 A-Z scholarly, yet accessible entries on the history, culture, and science of cheese making and cheese enjoyment, worldwide. An astonishing 325 authors contributed entries, residing in 35 countries. They included cheesemakers, cheesemongers, dairy scientists, anthropologists, food historians, journalists, archaeologists, and on, from backgrounds as diverse as the topics they write about. This landmark encyclopedia is the most wide-ranging, comprehensive, and reliable reference work on cheese available.
AMORALMAN
Truth and lies are two sides of the same coin. But who's flipping it? A thought-provoking and brilliantly entertaining work of nonfiction from one of the world's leading deceivers, the creator and star of the astonishing theater show and forthcoming film In & Of Itself. Derek DelGaudio believed he was a decent, honest man. But when irrefutable evidence to the contrary is found in an old journal, his memories are reawakened and Derek is forced to confront--and try to understand--his role in a significant act of deception from his past. Using his youthful notebook entries as a road map, Derek embarks on a soulful, often funny, sometimes dark journey, retracing the path that led him to a world ...
Fraseopragmática
Este volumen reúne trabajos de algunos de los principales investigadores que, especialmente en España, pero también en el extranjero, están estudiando el repertorio fraseológico desde una perspectiva pragmática. Sus contribuciones ofrecen una panorámica completa de los diferentes tipos de estudios pragmáticos que, sobre las unidades fraseológicas de diversas lenguas, se están desarrollando en la actualidad, con el objetivo fundamental de proponer una mirada a la fraseología en su empleo en discursos reales y en las diversas formas en que el contexto la determina. La investigación en esta dirección, así como el esfuerzo por sentar las bases de una subdisciplina emergente (la Fraseopragmática), constituyen, por tanto, los principales valores de este volumen.
The Path
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Técnicas de escritura en español y géneros textuales / Developing Writing Skills in Spanish
Técnicas de escritura en español y géneros textuales / Developing Writing Skills in Spanish es la primera publicación concebida para desarrollar y perfeccionar la expresión escrita en español a partir de una metodología basada en géneros textuales. Cada capítulo se ocupa de un género y está diseñado para guiar al escritor en la planificación, el desarrollo y la revisión de textos. Las novedades de esta segunda edición incluyen: un cuestionario sobre la escritura, listados con objetivos y prácticas escritas, nuevos materiales y actividades, repertorios de vocabulario temático, ejercicios de corrección gramatical y estilo, ampliación de las respuestas modelo y diferentes rut...
