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Throughout its history, animation has been fundamentally shaped by its application to promotion and marketing, with animation playing a vital role in advertising history. In individual case study chapters this book addresses, among others, the role of promotion and advertising for anime, Disney, MTV, Lotte Reiniger, Pixar and George Pal, and highlights American, Indian, Japanese, and European examples. This collection reviews the history of famous animation studios and artists, and rediscovers overlooked ones. It situates animated advertising within the context of a diverse intermedial and multi-platform media environment, influenced by print, radio and digital practices, and expanding beyon...
Modern France is an up-to-date and accessible introduction to the nature of French society at the end of the twentieth century. The book examines the transition of France and French life as the nation moves from an industrial to a post-industrial economy, and the cultural and social dislocations that such an evoltuion implies. Sociological concepts and categories of class, race, gender, age and region are discussed as well as how they combine together to produce inequalities and identities. These concepts are then applied to a range of issues such as work, politics, education, health, religion and leisure. Modern France reveals the nature of French society at a critical moment in her evolution and how a member of the European Union reflects distinctiveness and commonality in the development of Europe as a whole.
The ultimate soccer coaching toolkit for coaches at all levels of the game.
International Business Risk is an attempt to help investors and students of contemporary Asian affairs navigate the risk environments of Asia. Using highly relevant information and analytical techniques, the 2002 volume analyses the political, economic, regulatory, and security environments of 12 Asian countries. Each country is assessed for its political and economic trends, investment risks, and opportunities in a way that is clear, concise and easily accessible. The handbook conveys forecast information through a series of charts, graphs, and boxed summaries of data, making it a handy reference guide for all readers.
Tracing the descendants of Elias Cook of Massachusetts from the 1700's through to the 1930's, this book encompasses the genealogies of many extended branches within the Cook family.
Soccer goalkeeping requires good tactical understanding and good physical fitness. This book contains drills intended to improve these individual key aspects of goalkeeping. Each drill is accompanied by a detailed description, a list of the main aspects being trained, and a series of diagrams showing each phase of the exercise. Topics covered in Volume One include: Handling the Ball; Warming Up; General Exercises; Catching Technique; Agility; Endurance; Take-Off Strength; Reaction Speed.
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This book by French National Team Goalkeeper Coach Christian Puxel and French National Goalkeeping Coaches Academy Chairman Jean-Marie Lawniczak is an outstanding technical handbook for goalkeepers and coaches at every level. Included are discussions, drills and competitive games for developing all aspects of goalkeeper technique: Movements; Catching; Diving; Reducing Shooting Angles; Distribution.
Complete practice plans for young players organized in a neat and easily understandable way. Skills covered include controlling, dribbling, passing, juggling, shooting, coordination and goalkeeping.
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