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Managerial Economics
Managerial Economics introduces undergraduates, MBAs, and executives to the complex decision problems today's managers face, providing the knowledge and analytical skills required to make informed decisions and prosper in the modern business environment. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook describes how practicing managers use various economic methods in the real world. Each chapter opens with a central managerial problem--challenging readers to consider and evaluate possible choices--and concludes by reviewing and analyzing the decision through the lens of the concepts introduced in the chapter. Extensively updated throug...
Managerial Economics - SBPD Publications
1.Managerial Economics : Meaning, Scope and Importance, 2.Role, Duties and Responsibilities of Managerial Economist, 3.Managerial Economics and Decision-Making , 4. Demand Analysis , 5. Elasticity of Demand, 6. Market-Structure, 7. Price Determination Under Perfect Competition, 8. Equilibrium of Firm Under Perfect Competition, 9. Monopoly, Discriminating Monopoly and Monopol Control, 10. Monopolistic (Imperfect) Competition, 11. Oligopoly, 12. Pricing Methods , 13. Nature and Measurement of Profit.
Managerial Economics
Now in its third edition, this highly readable, non-technical introduction to the essential microeconomic principles is perfect for business managers. The new edition retains its global focus and economic rigor, with an emphasis on the role of information in decision-making. The text has been extensively updated and rewritten to include new and recent cases and examples from a multitude of countries and economic systems, applied to managerial situations. Utilizing economic analysis to spotlight topics in accounting, finance, human resources, and marketing, Managerial Economics, 3e employs a simple, pedagogic model, providing the most up-to-date and relevant foundation in the field. Written f...
Managerial Economics
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Managerial Economics
A user-friendly problem-solving approach to managerial economics, with a focus on the transformative effects of the digital revolution.
Managerial Economics
Managerial economics, meaning the application of economic methods in the managerial decision-making process, is a fundamental part of any business or management course. This textbook covers all the main aspects of managerial economics: the theory of the firm; demand theory and estimation; production and cost theory and estimation; market structure and pricing; game theory; investment analysis and government policy. It includes numerous and extensive case studies, as well as review questions and problem-solving sections at the end of each chapter. Nick Wilkinson adopts a user-friendly problem-solving approach which takes the reader in gradual steps from simple problems through increasingly difficult material to complex case studies, providing an understanding of how the relevant principles can be applied to real-life situations involving managerial decision-making. This book will be invaluable to business and economics students at both undergraduate and graduate levels who have a basic training in calculus and quantitative methods.
Markets for Managers
An accessible text that provides managers with a well-rounded economic awareness Successful managers possess an understanding of economic and market principles as they relate to business itself. Markets for Managers presents managerial economics in a casual, accessible format that will help management professionals take economic realities into account when running their companies or divisions. The book takes a global perspective while covering the full range of micro- and macroeconomic principles that managers around the world need to know. Complete with online resources that include further reading and a YouTube playlist, this guide puts business management practice within its economic cont...
Managerial Economics for Decision Making
Managerial Economics for Decision Making is designed for MBA and final year undergraduates taking a module in Managerial Economics. The text is written in a lively and engaging style with the use of mathematics kept to a miniumum. Ample examples and case studies demonstrate how economics can be used as a tool to tackle issues and problems in a business and management context.
Managerial Economics in a Global Economy
Managerial economics refers to the application of economic theory and the tools of analysis of decision science to examine how a firm can make optimal managerial decisions in the face of constraints it faces.
