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Local/Global Shakespeare and Advertising
Local/ Global Shakespeare and Advertising examines the local/ global and rhizomatic phenomenon of Shakespeare as advertised and Shakespeare as advertising. Starting from the importance and the awareness of advertising practices in the early modern period, the volume follows the evolution of the use of Shakespeare as a promotional catalyst up to the twenty-first century. The volume considers the pervasiveness of Shakespeare’s marketability in Anglophone and non-Anglophone cultures and its special engagement with creative and commercial industries. With its inter-and transdisciplinary perspective and its international scope, this book brings new insights into Shakespeare’s selling power, Shakespeare as the object of advertising and Shakespeare as part of the advertising vehicle, in relation to a range of crucial cultural, ideological and political issues.
Shakespeare and the Mediterranean 1: Romeo and Juliet
The Mediterranean of Shakespeare’s dramas is a vast geopolitical space. Historically, it spans from the Trojan war to Greek mythology and the ancient Roman empire; geographically, from Venice and Sicily to Cyprus and Turkey, from Greece to Egypt, the Middle East and North Africa. But it is also the Mediterranean of Renaissance Italian cities and Romeo and Juliet is a beautiful example of how exotic frontiers for an English gaze may be replaced by closer yet different cultural Mediterranean frames. The volume offers studies on the circulation of the story of Romeo and Juliet and its ancient archetypes in early modern Europe, from Greece to Italy, France and Spain, as well as on contemporary receptions and performances of Shakespeare’s play in Sicily, the Balkans, Israel and Jordan.
Pedagogical and Technological Innovations in (and through) Content and Language Integrated Learning
Widely spread all over Europe and the world, Content and Language Integrated Learning (CLIL) is the subject of great, interest as the ultimate frontier of linguistic and pedagogical research. It impinges on the general cognitive processes involved in learning, on language acquisition and on the development of digital competencies. This volume attests to the spreading of the new “CLIL literacy” in the frame of pluriliteracies, and derives theoretical reflections from case studies and experiential reports, thus addressing both academic and school instructors. It combines research from international CLIL experts with the critical perspectives of academics not directly involved in its instruction.
Massinger’s Italy
Massinger’s Italy: Re-Imagining Italian Culture in the Plays of Philip Massinger offers the first book-length account of the pervasive influence of Italian culture on the canon of Philip Massinger, one of the most successful playwrights of the post-Shakespearean period. This volume explores the relationships between Massinger and Italian literary, dramatic and intellectual culture in the larger context of Anglo-Italian cultural exchanges. The book investigates the influence of Italian culture, considering Massinger’s engagement and appropriation of Italian texts, dramatic and political theories and ideas related to the country and his use of Italy as a setting. Massinger’s Italy offers a fresh and unexpected perspective on the development of Anglo-Italian discourse on the early modern English stage, showing to what extent Massinger contributed to the myth of Italy and to the circulation of Italian culture and shedding light on the complex system of Anglo-Italian interconnections within the corpus of Massinger’s plays as well as with the works of Shakespeare and his contemporaries.
Shakespeare Survey 75
Shakespeare Survey is a yearbook of Shakespeare studies and production. Since 1948, Survey has published the best international scholarship in English and many of its essays have become classics of Shakespeare criticism. Each volume is devoted to a theme, or play, or group of plays; each also contains a section of reviews of that year's textual and critical studies and of the year's major British performances. The theme for Volume 75 is 'Othello'. The complete set of Survey volumes is also available online at https://www.cambridge.org/core/what-we-publish/collections/shakespeare-survey This fully searchable resource enables users to browse by author, essay and volume, search by play, theme and topic and save and bookmark their results.
Early Modern Voices in Contemporary Literature and on Screen
The “intangible power” of literature, which, in Umberto Eco’s words, “allows us to travel through a textual labyrinth (be it an entire encyclopaedia or the complete works of William Shakespeare) without necessarily ‘unravelling’ all the information it contains”, may be clearly identifiable in our contemporary age of intertextuality and, most importantly, of interdisciplinarity. It suffices to think of the countless film adaptations of Shakespeare’s works, or of the popular appeal of Dan Brown’s global bestsellers, the so-called Robert Langdon book series, which has made original (and contentious) use of literary and artistic masterpieces such as Dante’s Divine Comedy and ...
The New Wave of British Women Playwrights
It is a fact that today’s British stages resound with powerfully innovative voices and that, very often, these voices have been those of young women playwrights. This collection of essays gives visibility and pride of place to these fascinating voices by exploring the vitality, inventiveness and particularly strong relevance of these poetics. These women playwrights sometimes invent radically new forms and sometimes experiment with conventional ones in fresh and unexpected ways, as for example when they re-energize naturalism and provide it with new missions. The plays that are addressed are all concerned with the necessity to grasp the complexity of the contemporary world and to further investigate what it means to be human. Intimate or epic, and sometimes both at once, visionary or closer to everyday life, these plays approach the contemporary world through a multitude of prisms – historical, scientific, political and poetic – and open different and visionary perspectives.
Roman Women in Shakespeare and His Contemporaries
Roman Women in Shakespeare and His Contemporaries explores the crucial role of Roman female characters in the plays of Shakespeare and his contemporaries. While much has been written on male characters in the Roman plays as well as on non-Roman women in early modern English drama, very little attention has been paid to the issues of what makes Roman women ‘Roman’ and what their role in those plays is beyond their supposed function as supporting characters for the male protagonists. Through the exploration of a broad array of works produced by such diverse playwrights as Samuel Brandon, William Shakespeare, Matthew Gwynne, Ben Jonson, John Fletcher, Philip Massinger, Thomas May, and Nathaniel Richards under three such different monarchs as Elizabeth I, James I, and Charles I, Roman Women in Shakespeare and His Contemporaries contributes to a more precise assessment of the practices through which female identities were discussed in literature in the specific context of Roman drama and a more nuanced understanding of the ways in which accounts of Roman women were appropriated, manipulated and recreated in early modern England.
Hamlet after Deconstruction
Post-war European adaptations of Hamlet are defined by ambiguities and inconsistencies. Such features are at odds with the traditional model of adaptation, which focuses on expanding and explaining the source. Inspired by Derrida’s deconstruction, this book introduces a new interpretative paradigm. Central to this paradigm is the idea that an act of adaptation consists in foregrounding gaps and incoherencies in the source; it is about questioning rather than clarifying. The book explores this paradigm through seven representative European adaptations of Hamlet produced between the 1960s and the 2010s: dramatic texts, live theatre productions, and a mixed reality performance. They systematically challenge the post-Romantic idea of Hamlet as a tragedy of great passions and heroic deeds. What does this say about Hamlet’s impact on post-war theatre and culture? The deconstructive analyses offered in this book show how adaptations of Hamlet capture crucial anxieties and concerns of post-war Europe, such as political disillusionment, postmodern scepticism, and feminist resistance, revealing exciting connections between European traditions.
Shakespeare, Our Personal Trainer
This collection of essays is multidisciplinary and wide-ranging. The authors, literary and theatre specialists, scientists from various fields, and a psychiatrist, present Shakespeare’s works from very different perspectives, highlighting a new outlook on the current ways of tackling Shakespeare. Teachers of English all over Europe will find this book an eclectic tool which allows them to present Shakespeare in a challengingly vibrant way. To explore Shakespeare’s plays, the authors deploy a range of filters such as nutrition, plant sciences, geography, art history, costume design, music, comics and street art. They show how the Bard can still be relevant to our lives in the 21st century.
