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Inteligência artificial nas relações de consumo
Em um mundo em constante evolução tecnológica, as implicações da Inteligência Artificial (IA) nas relações de consumo se tornam um foco de crescente interesse e importante debate. Este livro, idealizado pelo IBRAC – Instituto Brasileiro de Estudos de Concorrência, Consumo e Comércio Internacional, reúne uma série de ensaios e análises que abordam os desafios e oportunidades desta intersecção entre a IA e o Direito do Consumidor. Desde os conceitos iniciais e o estágio atual de utilização da IA no Brasil e no mundo, passando pela regulamentação tanto no cenário nacional quanto internacional, o livro explora amplamente as oportunidades e riscos desse universo, como a responsabilidade civil ligada aos sistemas de IA, a aplicação das regras já em vigência do Código de Defesa do Consumidor nesse contexto, as questões de governança e até mesmo como a IA pode auxiliar na definição e implementação de políticas públicas relacionadas ao direito do consumidor.
ESG nas relações de consumo
"(...) Cada vez mais os consumidores se preocupam em adquirir produtos e serviços éticos, ou seja, que foram produzidos, anunciados e comercializados a partir dos princípios expostos no Pacto Global. Os produtos e serviços, na nova percepção dos consumidores, levam junto o contexto da sua linha de produção e comercialização. O livro, agora apresentado, enfrenta estes diversos problemas complexos, com análises fundamentadas e, muitas vezes, com sugestões para aprimoramento do próprio sistema. É a ciência cumprindo seu papel de trazer reflexões no intuito de melhorar as relações humanas. São 17 artigos que dão um destaque ao ESG no contexto do Direito das Relações de Consumo. Por óbvio, pela própria formação dos diversos autores – componentes do Comitê de Relações de Consumo do IBRAC (Instituto Brasileiro de Estudos de Concorrência, Consumo e Comércio Internacional) – os artigos enfrentam o universo das responsabilidades empresariais no contexto de uma sociedade de consumo. (...)" Marcelo Gomes Sodré
Ketamine
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Marketing Scales Handbook
La 4e de couv.indique : "This is the seventh volume in the long-running Marketing Scales Handbook series. The purpose of the book is to help readers benefit from vetted research by some of the world's consumer behavior experts. By learning about the measures used by the experts, the hope is that those who borrow the well-developed scales rather than using "quick-and-dirty" measures will achieve higher quality insights in their research activities. The book contains reviews of 364 multi-item measures that were reported in one or more articles published in top marketing journals in 2010 and 2011. Each review provides the scale items (questions or statements) as well as information about the sc...
Learning Re-abled
In the first comprehensive study to connect composition and learning disabilities, Patricia Dunn both challenges and confirms what many believe about writing.
Social Psychology
This introductory social psychology textbook is unique. It acknowledges the two very different approaches being taken to social psychology – experimental and critical – and presents them together in a single, coherent text. No attempt is made to find a cosy 'integration' between them; rather, students explore the benefits and drawbacks of each. The book encourages students to develop their skills of critical analysis by addressing such questions as: · What is social psychology: a natural science, a social science, a human science or something else? · How should social psychology be studied: by doing experiments or by analysing discourse? The book has a number of features that provide a...
The Data Science Design Manual
This engaging and clearly written textbook/reference provides a must-have introduction to the rapidly emerging interdisciplinary field of data science. It focuses on the principles fundamental to becoming a good data scientist and the key skills needed to build systems for collecting, analyzing, and interpreting data. The Data Science Design Manual is a source of practical insights that highlights what really matters in analyzing data, and provides an intuitive understanding of how these core concepts can be used. The book does not emphasize any particular programming language or suite of data-analysis tools, focusing instead on high-level discussion of important design principles. This easy...
Celtic, Viking and Anglo-Saxon Embroidery
This book combines everything held dear to the author's heart in a single volume - embroidery, writing, artwork, history and books. Her beautifully executed creations combine myriad materials, including hand-stitched threads, glued papers, fabrics, fibres, paints and beads, and are presented here as a series of 'altered books', each representing a chapter that follows on from the last, and each exploring one of the major themes of the book, including textiles, stitches, clothing and accessories. Historical facts are ingeniously interwoven with contemporary renditions of ancient artworks, bringing to life the ancient skills of Celtic, Viking and Anglo-Saxon women, and celebrating the centuries-old tradition of embroidery in England that has served as a foundation for present-day excellence.
Gender Panic, Gender Policy
Using diverse theories and methods including analysis of on-line data, feminist critical discourse, fieldwork, grounded theory, and queer theory, this volume explores gender panic and policy in the United States and beyond.
