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The Meaning of the Body
  • Language: en
  • Pages: 330

The Meaning of the Body

In The Meaning of the Body, Mark Johnson continues his pioneering work on the exciting connections between cognitive science, language, and meaning first begun in the classic Metaphors We Live By. Johnson uses recent research into infant psychology to show how the body generates meaning even before self-consciousness has fully developed. From there he turns to cognitive neuroscience to further explore the bodily origins of meaning, thought, and language and examines the many dimensions of meaning—including images, qualities, emotions, and metaphors—that are all rooted in the body’s physical encounters with the world. Drawing on the psychology of art and pragmatist philosophy, Johnson a...

Moral Imagination
  • Language: en
  • Pages: 302

Moral Imagination

Using path-breaking discoveries of cognitive science, Mark Johnson argues that humans are fundamentally imaginative moral animals, challenging the view that morality is simply a system of universal laws dictated by reason. According to the Western moral tradition, we make ethical decisions by applying universal laws to concrete situations. But Johnson shows how research in cognitive science undermines this view and reveals that imagination has an essential role in ethical deliberation. Expanding his innovative studies of human reason in Metaphors We Live By and The Body in the Mind, Johnson provides the tools for more practical, realistic, and constructive moral reflection.

Morality for Humans
  • Language: en
  • Pages: 274

Morality for Humans

“A welcome renewal and defense of John Dewey's ethical naturalism, which Johnson claims is the only morality ‘fit for actual human beings.’” —Notre Dame Philosophical Reviews What is the difference between right and wrong? This is no easy question to answer, yet we constantly try to make it so, frequently appealing to absolutes, whether drawn from God, universal reason, or societal authority. Combining cognitive science with a pragmatist philosophical framework, Mark Johnson argues that appealing solely to absolute principles is not only scientifically unsound but even morally suspect. He shows that the standards for the kinds of people we should be and how we should treat one anot...

Lead from the Future
  • Language: en
  • Pages: 152

Lead from the Future

Gold Medal Winner for Best Leadership Book in the 2021 Axiom Business Book Awards Named one of the "Top Ten Technology Books Of 2020" — Forbes Named one of the "10 Best New Business Books of 2020" by Inc. magazine "Johnson and Suskewicz have raised a battle cry for the kind of leadership we need in these uncertain times." -- Sandi Peterson, Member, Board of Directors, Microsoft We all know a visionary leader when we see one. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, while inspiring and mobilizing others to do the same. Visionaries like Steve Jobs and Jeff Bezos possess a host of innate qualities that make them extraordinary, b...

Seizing the White Space
  • Language: en
  • Pages: 227

Seizing the White Space

Business model innovation is the key to unlocking transformational growth—but few executives know how to apply it to their businesses. In Seizing the White Space, Mark Johnson gives them the playbook. Leaving the rhetoric to others, Johnson lays out an eminently practical framework that identifies the four fundamental building blocks that make business models work. In a series of in-depth case studies, he goes on to vividly illustrate how companies are using innovative business models to seize their white space and achieve transformational growth by fulfilling unmet customer needs in their current markets; serving entirely new customers and creating new markets; and responding to tectonic ...

Embodied Mind, Meaning, and Reason
  • Language: en
  • Pages: 265

Embodied Mind, Meaning, and Reason

Introduction: bringing the body to mind -- Cognitive science and Dewey's theory of mind, thought, and language -- Cowboy bill rides herd on the range of consciousness -- We are live creatures: embodiment, American pragmatism, and the cognitive organism / Mark Johnson and Tim Rohrer -- The meaning of the body -- The philosophical significance of image schemas -- Action, embodied meaning, and thought -- Knowing through the body -- Embodied realism and truth incarnate -- Why the body matters

The Body in the Mind
  • Language: en
  • Pages: 272

The Body in the Mind

"There are books—few and far between—which carefully, delightfully, and genuinely turn your head inside out. This is one of them. It ranges over some central issues in Western philosophy and begins the long overdue job of giving us a radically new account of meaning, rationality, and objectivity."—Yaakov Garb, San Francisco Chronicle

Reinvent Your Business Model
  • Language: en
  • Pages: 291

Reinvent Your Business Model

Named a Top 10 Business Strategy Book of 2018 by Inc. magazine In his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Nearly a decade later, the art and science of business model innovation is more relevant than ever. In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework fo...

Composing with Finale
  • Language: en
  • Pages: 310

Composing with Finale

Finale offers all the notation tools required to craft virtually any composition. Unfortunately, the imaginative ways these tools are used sometimes becomes an elaborate composition in itself! Composing with Finale shows you the essentials you’ll need in order to make the most of this program’s incredible power. Studying Finale from a compositional perspective eases the learning curve overall, transforming Finale into an extension of your imagination. Instead of describing procedures most beneficial to copyists and engravers, this book isolates the methods crucial to working with a composition in progress— how to efficiently translate directly from your mind to the score.Far from a “point-and-click” guide, Composing with Finale will help you compose more music with one of the most advanced music-composition tools on the market.

Changing Trains
  • Language: en
  • Pages: 272

Changing Trains

A chance encounter boarding a Eurostar train propels news editor Sam back to 1985, and a journey he took across Europe by train. Young and inexperienced he discovers a world away from his smalltown upbringing and starts to wonder about his place in life and well as his own sexual identity. This gentle coming-of-age story, set in some of Europe's greatest cities, will take you on a nostalgia trip across an emerging European Union.