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A specialist on social insects writes about the origins and implications of our own vast social organisation, and the ways in which our ethnic and national distinctions mirror those of other animals. In this paradigm-shattering book, biologist Mark W. Moffett draws on findings in psychology, sociology and anthropology to explain the social adaptations that bind societies. He explores how the tension between identity and anonymity defines how societies develop, function, and fail. In the vein of Guns, Germs, and Steel and Sapiens, The Human Swarm reveals how mankind created sprawling civilizations of unrivalled complexity – and what it will take to sustain them.
In tales from Nigeria, Indonesia, the Amazon, Australia, California, and elsewhere, Moffett recounts his entomological exploits and provides fascinating details on how ants live and how they dominate their ecosystems through strikingly human behaviors, yet at a different scale and a faster tempo.
You’re two inches away from a poison dart frog. You’re lying on the rain forest floor as she hops toward you, utterly fearless. This deadly terribilis frog has nothing to fear; your fear is that any accidental contact with your skin could mean death! Let Mark Moffett give you the expert view on our amphibian friends, from metamorphosis to diet, from habitat to distinctive features; and learn why we urgently need to foster a healthier planet for these sensitive creatures.
Chronicles the evolution of insects and explains how evolutionary innovations have enabled them to disperse widely, occupy narrow niches, and survive global catastrophes. --Publisher's description.
Loaded with aerial plants and the millions of creatures dependent upon them, tropical tree crowns are the last and greatest ecological frontier. Hundreds of species - earthworms, frogs, flowers, shrubs - never descend to earth during their lifetimes. Eight out of ten remain unnamed and unclassified by science. In The High Frontier, Mark W. Moffett does for the tropical rainforest canopy what Jacques Cousteau did thirty years ago for undersea life. Donning rock climbing gear to join researchers working 150 feet and more above the ground, Moffett photographed strangler trees in Borneo, giant squirrels in India, and canopy bears in Colombia. He entered the terrifying world of arboreal spiders a...
“Beautifully illustrated with color photographs, the book offers a view into parallels between seemingly out-of-this-world ant societies and our own, including cities, an intense work ethic, division of labor, intragroup cooperation combined with genocidal outgroup warfare, even a kind of to-the-death national loyalty. The authors’ scientific rigor is matched by their joy in their subjects.”—The Wall Street Journal Shortlisted for the 2022 Helen and Kurt Wolff Translator’s Prize This sweeping portrait of the world’s uncontested six-legged conquerors will open your eyes to the secret societies thriving right beneath your feet—and shift your perspective on humanity. The closer...
Pennterra is a beautiful and fertile planet and humanity's last hope for survival. But Pennterra is already inhabited. After warning other colony ships to stay away, the small advance colony of Quakers has adapted to life on Pennterra. Heeding the empathic warnings of the native hrossa, they have settled in a single valley, sharply limited their population, and continued to use no heavy machinery in their building and farming. But surviving under these conditions has left the Quakers little time to learn more about their native neighbors. Catastrophe or peace-Tanka Wakan, the omnipotent master spirit of Pennterra, will decide.
This book provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders. It identifies cutting-edge metrics for capturing and measuring customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly changing business landscape where consumers are more connected, accessible, and informed than ever before, many firms are investing in customer engagement marketing. The book will appeal to academics, practitioners, consultants, and managers looking to improve customer engagement.
In the last decade, "evolutionary psychology" has come to refer exclusively to research on human mentality and behavior, motivated by a nativist interpretation of how evolution operates. This book encompasses the behavior and mentality of nonhuman as well as human animals and a full range of evolutionary approaches. Rather than a collection by and for the like-minded, it is a debate about how evolutionary processes have shaped cognition. The debate is divided into five sections: Orientations, on the phylogenetic, ecological, and psychological/comparative approaches to the evolution of cognition; Categorization, on how various animals parse their environments, how they represent objects and e...