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Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In ...
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Read Write Inc. Comprehension is the next step in developing children's composition and writing skills once they have become confident readers. The programme offers 30 weekly modules, specially written to link reading and writing activities to carefully levelled texts. 16 of the modules are linked to published quality fiction and non-fiction children's books. The accompanying Read Write Inc. module offers activities which provide practice in reading, writing and spelling, and consolidate the pupils' knowledge through comprehension and guided composition. The illustrated children's books that accompany 16 of the Comprehension modules can all be purchased from Oxford University Press in the same way as the module packs.
Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In ...
Bestselling author Mary Hoffman is renowned for writing about social issues for children. This big book edition for use in schools tackles a highly topical and controversial subject in a sensitive, non-patronizing and interesting way. It also contains vivid artwork by up-and-coming illustrator Karin Littlewood.Ages 5-9