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Principles of Public Speaking
Balancing skills and theory, Principles of Public Speaking, 19th Edition, emphasizes orality, internet technology, and critical thinking as it encourages the reader to see public speaking as a way to build community in today’s diverse world. Within a framework that emphasizes speaker responsibility, listening, and cultural awareness, this classic book uses examples from college, workplace, political, and social communication to make the study of public speaking relevant, contemporary, and exciting. This edition opens with a new chapter on speaking apprehension, and offers enhanced online resources for instructors and students.
Principles of Public Speaking
Balancing skills and theory, Principles of Public Speaking emphasizes orality, Internet technology, and critical thinking as it encourages the reader to see public speaking as a way to build community in today's diverse world. Within a framework that emphasizes speaker responsibility, critical thinking and listening, and cultural awareness, this classic book uses examples from college, workplace, political, and social communication to make the study of public speaking relevant, contemporary, and exciting. This brief but comprehensive book also offers the reader the latest in using technology in speechmaking, featuring a unique and exciting integrated text and technology learning system.
Public Relations Writing
Public Relations Writing: Principles in Practice is a comprehensive core text that guides students from the most basic foundations of public relations writing-research, planning, ethics, organizational culture, law, and design-through the production of actual, effective public relations materials. Now published by Sage Publications, this edition has been updated throughout to include current events and Web addresses. Core content includes such subject areas as news and features, writing for print and broadcast, persuasive communications, newsletters and employee communication, annual reports, brochures, direct mail, global communication and the Internet.
Strategic Communication in Business and the Professions
On business communication
Managing Business and Professional Communication
Business and Professional Communicationprovides the reader with the strategies they need to effectively manage communication challenges in the workplace. Tailoring relevant communication concepts to the unique demands of the workplace environment,Business and ProfessionalCommunicationsurpasses the coverage of traditional communication books to address the most recent surveys of expected workplace competencies: exhibiting leadership; managing organizational culture, communication style differences, and conflict; dealing with difficult peop≤ improving diversity and intercultural communication; and interviewing, selling, and negotiating successfully.Business and Professional Communicationnot only prepares the reader for relevant, informative, and persuasive public presentations in the workplace, but also prepares them for managing cultural diversity, sales, customer-service, audits, briefings/reports, team-building, and other communication proficiencies vital for success in the modern workplace.
The Railway Clerk
None
Speech Communication Directory
Brief biographical information on members of the Speech Communication Association, Central States Speech Association, Eastern Communication Association, Southern Speech Communication Association, and Western Speech Communication Association. Also includes information about the organization; institutions offering graduate degrees in speech communication; lists of books, equipment, and supplies in speech; and advertisements.
