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ESG nas relações de consumo
"(...) Cada vez mais os consumidores se preocupam em adquirir produtos e serviços éticos, ou seja, que foram produzidos, anunciados e comercializados a partir dos princípios expostos no Pacto Global. Os produtos e serviços, na nova percepção dos consumidores, levam junto o contexto da sua linha de produção e comercialização. O livro, agora apresentado, enfrenta estes diversos problemas complexos, com análises fundamentadas e, muitas vezes, com sugestões para aprimoramento do próprio sistema. É a ciência cumprindo seu papel de trazer reflexões no intuito de melhorar as relações humanas. São 17 artigos que dão um destaque ao ESG no contexto do Direito das Relações de Consumo. Por óbvio, pela própria formação dos diversos autores – componentes do Comitê de Relações de Consumo do IBRAC (Instituto Brasileiro de Estudos de Concorrência, Consumo e Comércio Internacional) – os artigos enfrentam o universo das responsabilidades empresariais no contexto de uma sociedade de consumo. (...)" Marcelo Gomes Sodré
Inteligência artificial nas relações de consumo
Em um mundo em constante evolução tecnológica, as implicações da Inteligência Artificial (IA) nas relações de consumo se tornam um foco de crescente interesse e importante debate. Este livro, idealizado pelo IBRAC – Instituto Brasileiro de Estudos de Concorrência, Consumo e Comércio Internacional, reúne uma série de ensaios e análises que abordam os desafios e oportunidades desta intersecção entre a IA e o Direito do Consumidor. Desde os conceitos iniciais e o estágio atual de utilização da IA no Brasil e no mundo, passando pela regulamentação tanto no cenário nacional quanto internacional, o livro explora amplamente as oportunidades e riscos desse universo, como a responsabilidade civil ligada aos sistemas de IA, a aplicação das regras já em vigência do Código de Defesa do Consumidor nesse contexto, as questões de governança e até mesmo como a IA pode auxiliar na definição e implementação de políticas públicas relacionadas ao direito do consumidor.
Ketamine
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Learning Re-abled
In the first comprehensive study to connect composition and learning disabilities, Patricia Dunn both challenges and confirms what many believe about writing.
Constructing Representations to Learn in Science
Constructing Representations to Learn in Science Current research into student learning in science has shifted attention from the traditional cognitivist perspectives of conceptual change to socio-cultural and semiotic perspectives that characterize learning in terms of induction into disciplinary literacy practices. This book builds on recent interest in the role of representations in learning to argue for a pedagogical practice based on students actively generating and exploring representations. The book describes a sustained inquiry in which the authors worked with primary and secondary teachers of science, on key topics identified as problematic in the research literature. Data from clas...
Marketing Scales Handbook
La 4e de couv.indique : "This is the seventh volume in the long-running Marketing Scales Handbook series. The purpose of the book is to help readers benefit from vetted research by some of the world's consumer behavior experts. By learning about the measures used by the experts, the hope is that those who borrow the well-developed scales rather than using "quick-and-dirty" measures will achieve higher quality insights in their research activities. The book contains reviews of 364 multi-item measures that were reported in one or more articles published in top marketing journals in 2010 and 2011. Each review provides the scale items (questions or statements) as well as information about the sc...
The Data Science Design Manual
This engaging and clearly written textbook/reference provides a must-have introduction to the rapidly emerging interdisciplinary field of data science. It focuses on the principles fundamental to becoming a good data scientist and the key skills needed to build systems for collecting, analyzing, and interpreting data. The Data Science Design Manual is a source of practical insights that highlights what really matters in analyzing data, and provides an intuitive understanding of how these core concepts can be used. The book does not emphasize any particular programming language or suite of data-analysis tools, focusing instead on high-level discussion of important design principles. This easy...
Napoleon, CEO
The next in Alan Axelrods engaging and popular CEO series spotlights a perfect subject: Napoleon, the brilliant military strategist who also laid the administrative and judicial foundations for much of Western Europe. Axelrod looks at this much-studied figure in a new way, exploring six areas that constitute the core of what made Napoleon a great leader: Audacity, Vision, Empathy, Strategy, Logistics, and Tactics. Within these areas Axelrod formulates approximately 60 lessons framed in military analogies, valuable for anyone who aspires to leadership, whether in the boardroom or the Oval Office.
Fundamentals of Human Nutrition E-Book
Fundamentals of Human Nutrition is an authoritative overview that will help you understand the complex subject of human nutrition. This book is a digest of material from the highly successful Human Nutrition 11th edition. ‘Fundamentals’ is intended for a wide readership of students and practitioners who need a broad understanding of human nutrition, but for whom an in-depth knowledge is not essential. Students and practitioners of nursing, pharmacy, sports science, dentistry and other allied health professions, as well as the interested lay person, will benefit from its easy-to-follow, concise approach. Covers all key aspects of human nutrition Up to date with current issues Explains the epidemiology of diet and disease Considers factors affecting food production, trade and access Technical terms explained to help the non-specialist Comprehensive glossary aids understanding Key points summarise all chapters
