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MediaMaking
Taking a unique approach to the study of mass communication and cultural studies, MediaMaking is a volume that presents the current knowledge about the relationship between media, culture, and society. What sets this volume apart from competing texts is the approach taken and the distinguished scholarship. Rather than examining each major medium separately (newspapers, books, magazines, radio, television, film), the authors contend that mass communication cannot be studied apart from the other institutions in society and the other dimensions of social life-each is shaping and defining the other. They hold that media can only be understood in relation to their context-institutional, economic,...
Mass Media
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The Mass Media
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The Mass Media and Power in Modern Britain
The Mass Media and Power in Modern Britain is a thorough, lively introduction to the role, importance, and power of the mass media in contemporary British society. What is the mass media, and how does it help shape life in modern Britain? After introducing the student to discussions around these questions, the authors examine the historical development of the mass media, issues of ownership, and the roots of its power in the public and political sphere. Contemporary questions surrounding today's media are also addressed. What is the role of the audience? How do people take pleasure from media culture? What are the issues surrounding the news, advertising, public services broadcasting, the shaping of public understanding, censorship, violence, and 'moral panics'? The authors also look towards the future, considering prospects for a global media and the possible effects of the information superhighway. An invaluable introduction and point of reference for students of sociology, media studies, politics, and human geography, The Mass Media and Power in Modern Britain will be essential reading for anyone interested in our mass media.
The Mass Media
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The Media of Mass Communication
Designed for courses in introduction to mass communication, introduction to mass media, and media and society. In this updated online edition, John Vivian provides a cost-effective and accessible version of the original text, taking the phrase using the media to teach the media literally, with an extensive PIN-coded web site. While the printed book is the core content, the web site provides the energy and excitement of the media. There is up-to-date coverage of industries and issues, along with a thoughtful recounting of key events in media history to give students the insight they need to understand the complexity and impact of the media in the 21st century.
Mass-Media
This book provides a much needed short, reliable and stimulating guide to the mass media in present day society. Incisive, surprising and stimulating it will become an essential text in thinking and writing about the mass media.
Mass Media
This is a lively text that offers comprehensive coverage of this exciting and popular topic. It examines major theoretical debates concerning the media and recent issues such as globalisation and new technology. It offers activities that enable students to practise their interpretation, application and evaluation skills.
Anthropology & Mass Communication
Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media productio and consumption, and suggests approaches for...
Mass Media in a Mass Society
Takes a number of aspects of mass society - celebrity worship, youth culture, broadcasting and a decline in the proper use of language, and considers the paradox that the ready accessibility of information of all types does not automatically lead to greater comprehension of our world.
