Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Introductory English Syntax for University Students - Jejak Pustaka
Syntax is the study of how words and phrases are arranged to form sentences. Syntax is an essential part of any language, as it allows speakers and writers to communicate their ideas clearly and effectively. In addition, Syntax also reveals the structure and logic of a language. Therefore, mastering a language is impossible without learning the syntax of that language. Learning syntax is especially important for students of English major, or for anyone who wants to master the English language. English syntax is rich and complex, with many rules and exceptions that govern its usage. By understanding the basic principles and patterns of English syntax, students can improve all their language s...
Ikhlas beramal
None
Foreign Languages in Advertising
This book presents a comprehensive account of the use and effects of foreign languages in advertising. Based on consumer culture positioning strategies in marketing, three language strategies are presented: foreign language display to express foreignness, English to highlight globalness, and local language to appeal to ethnicity (for instance, Spanish for Hispanics in the USA). The book takes a multidisciplinary approach, integrating insights from both marketing and linguistics, presenting both theoretical perspectives (e.g., Communication Accommodation Theory, Conceptual Feature Model, Country-of-origin effect, Markedness Model, Revised Hierarchical Model) and empirical evidence from content analyses and experimental studies. The authors demonstrate that three concepts are key to understanding foreign languages in advertising: language attitudes, language-product congruence, and comprehension. The book will appeal to students and researchers in the fields of sociolinguistics, applied linguistics, psycholinguistics, marketing and advertising.
The Oxford English Grammar
Covers written and spoken British and American English and reviews grammar, usage, punctuation, and phonetics
Interactive Language Teaching
Teachers and writers describe the approaches and techniques they have incorporated into their own teaching. The paperback edition is designed to help classroom teachers make language classes more participatory and communication oriented. A distinguished group of innovative teachers and writers describe, in a collection of essays, the approaches and techniques they have incorporated into their own teaching.
Meaning in Language
A comprehensive introduction to the ways in which meaning is conveyed in language. Alan Cruse covers semantic matters, but also deals with topics that are usually considered to fall under pragmatics. A major aim is to highlight the richness and subtlety of meaning phenomena, rather than to expound any particular theory. Rich in examples and exercises, Meaning in Language provides an invaluable descriptive approach to this area of linguistics for undergraduates and postgraduates alike.
Sociolinguistics
This new and updated textbook gives students a coherent view of the complex interaction of language and society.
A Guide to Doing Statistics in Second Language Research Using SPSS
This valuable book shows second language researchers how to use the statistical program SPSS to conduct statistical tests frequently done in SLA research. Using data sets from real SLA studies, A Guide to Doing Statistics in Second Language Research Using SPSS shows newcomers to both statistics and SPSS how to generate descriptive statistics, how to choose a statistical test, and how to conduct and interpret a variety of basic statistical tests. It covers the statistical tests that are most commonly used in second language research, including chi-square, t-tests, correlation, multiple regression, ANOVA and non-parametric analogs to these tests. The text is abundantly illustrated with graphs and tables depicting actual data sets, and exercises throughout the book help readers understand concepts (such as the difference between independent and dependent variables) and work out statistical analyses. Answers to all exercises are provided on the book’s companion website, along with sample data sets and other supplementary material.
Introduction to English Semantics and Pragmatics
An introduction to the linguistic study of meaning, this book outlines the meaning potential (semantics) of English and how language knowledge is put to use (pragmatics). As well as gaining a systematic overview of meaning in English, readers can learn how to argue for analyses. Among the significant concepts introduced are denotation, sense relations, event types, explicature, implicature, presupposition, metaphor, reference, speech acts and (at an elementary level) Generalised Quantifier Theory. Sense relations--such as antonymy and hyponymy--are presented as summarising patterns of entailment. The sense of a word is seen as the contributions it makes to the entailments carried by sentences.
Introducing English Semantics
Annotation Focusing on the English language, this comprehensive and accessible introduction to semantics explores how languages organize and express meaning through words, parts of words and sentences. This title available in eBook format. Click here for more information. Visit our eBookstore at: www.ebookstore.tandf.co.uk.
