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The Irwin Guide to Using the Wall Street Journal
Since it was first published in 1984, The Irwin Guide to Using The Wall Street Journal has shown more than a quarter-million investors how to locate, understand, and profit from the financial information found every day in the Journal. This seventh edition expands and updates on the book's wide-ranging charts and information, making it the most complete and up-to-date Wall Street Journal user's guide available. For the first time, this latest edition also focuses on the Journal's companion website, WSJ.com, and introduces you to the myriad ways in which the online edition complements and expands upon the print edition. Examples of actual onscreen pages help you quickly navigate the site to g...
The Business One Irwin Guide to Using the Wall Street Journal
The Wall Street Journal is read by 5.3 million affluent and influential business people every business day. This classic Business One Irwin Guide shows them how to use the Journal to make more informed and competent business and investment decisions. Thoroughly updated throughout, the fourth edition gives readers expanded definitions, additional how-to reference material, and more practical applications.
Vitamin D Analogs in Cancer Prevention and Therapy
A comprehensive, highly readable overview of the topics discussed at the First International Symposium on "Vitamin D Analogs in Cancer Prevention and Therapy" held in Homburg/Saar, Germany in May 2002. Leading researchers discuss our present knowledge of the vitamin D system in cancer. Topics range from the newest findings in molecular biology, epidemiology, synthesis and metabolism of vitamin D to new concepts for the use of vitamin D analogs in cancer prophylaxis and treatment. The book provides essential up-to-date information for every researcher or clinician interested in the biology of vitamin D or cancer.
42 Rules for a Web Presence That Wins (2nd Edition)
Primarily designed for businesses which are not pure e-commerce companies, and that probably don't have the resources to deploy major enterprise software solutions and dedicated in-house technical teams, this volume explains business concepts, issues, strategies, and tactics for the Web.
What is Good for General Motors?
Tom Crumm thinks the American auto industry can regain the world leadership it once enjoyed in design, manufacturing and sales of world-class quality vehicles - and profitability. There are nearly a million American jobs at stake and when the ideas in this book spread to component and other industries it becomes fuel for discussion of a turnaround of America's industrial sector and a turnaround of the economy. General Motor's CEO Roger Smith was a visionary and fully realized that change was needed at GM. Tom Crumm played a vital role in the rethinking that was to help the company steer a new course; as a strategic planner he was deeply involved in the creation of the Saturn project in 1985....
The Dow Jones-Irwin Guide to Using the Wall Street Journal
First published in 1983, this classic has sold nearly 150,000 copies. It is the informed businessperson's and consumer's guide to the important financial and investing information found in The Wall Street Journal.
Black Enterprise
BLACK ENTERPRISE is the ultimate source for wealth creation for African American professionals, entrepreneurs and corporate executives. Every month, BLACK ENTERPRISE delivers timely, useful information on careers, small business and personal finance.
Biography Almanac
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42 Rules for Applying Google Analytics
"42 Rules for Applying Google Analytics" is understanding a visitor's journey through your website then applying that measurement, collection and analysis of data for the main purpose of adequately optimizing and improving website performance. This includes learning where your visitors come from and how they interact with your site or measuring key drivers and conversions such as which web pages encourage people to react by calling, emailing or purchasing a product. The benefit of applying this free knowledge, whether you are an advertiser, publisher, or site owner, will help you write better ads, strengthen your marketing initiatives, and create higher-converting web pages. It is even more imperative to apply analytics now that online advertising channels have evolved from traditional display and text to mobile, video and social networking. If you are to succeed, it is a must and not an option to align metrics with business goals, draw actionable conclusions and articulate metrics and goals to stakeholders.
