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Best! - No Need to Be Cheap If You Are...
Inspired by the principles developed in the "Service Profit Chain," Mike Hohnen takes you through each of the steps needed to create an outstanding service business. We live in a world of abundance - there is plenty of choice everywhere. And since 2008 we have experienced significant drops in demand as consumers became more careful. The result is a widening gap between supply and demand in virtually any category you can imagine. When that happens, many companies have a knee-jerk reaction, and the recipe is more or less always the same: initiate rigorous cost-cutting programmes, reduce staff and/or services, offer discounts in many forms, and increase advertising aggressively. This, however, is the equivalent of trying to steer and brake as your car begins to skid on black ice while going through a sharp curve. As you hit that declining demand curve, you need to perform what at first seems like a counter intuitive move: hold your price, increase your services, improve your quality, and narrow your focus in the market. In this book, you will not only understand why but also see how you can do that.
Funworld
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The Youngs
"A largely untold, much more controversial story... anything but a hagiography. A fresh, incisive take on the band." - MOJO **** "Fink's ability to overcome the Youngs’ code of Scottish-Australian omert? is impressive... a cut above other AC/DC tomes, and Fink knows it." - Classic Rock **** 1Z2 With sales of over 200 million albums, AC/DC is not just the biggest rock band in the world, it's a family business built by three brothers: George, Malcolm and Angus Young. As with any business, some people prospered, while others got hurt along the way. The Youngs: The Brothers Who Build AC/DC is unlike any AC/DC book you've read before. Less a biography, more a critical appreciation, it tells the...
Kundevarsler
Det hed sig en gang, at forandringens vinde får nogle til at bygge læhegn og andre til at rejse vindmøller. Hertil kan føjes, at atter andre blæser væk. Virksomheder kan totalt miste fodfæste, og deres produkter eller serviceydelser kan ophøre med at kunne afsættes. Ikke blot på grund af teknologisk udvikling eller andre virksomheders konkurrence, men også fordi forbrugsmønstre totalt ændrer karakter. Virksomheder må ikke alene arbejde med udvikling, men også med overlevelse. Det retter vi opmærksomheden på i denne bog gennem fokus på kunder som mål, marked og medspiller. Virksomheder må forholde sig til kunder som virksomhedens mål. En virksomheds marked må bero på og...
Hospitality
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The Wolf
In the years 1916-1918, the Wolf, an ordinary freighter fitted-out with a hidden arsenal of weapons, was sent by Germany on one of the most daring clandestine naval missions of modern times. Under the command of Kapitan Karl Nerger, the ship undertook a continuous fifteen-month cruise in which she traversed three of the world's major oceans, destroyed more than thirty Allied vessels and captured over 400 men, women and children. During this time the Wolf maintained radio silence and never pulled into port, surviving on fuel and food plundered from captured ships. Equipped with the era's newest technological marvels the Wolf was an instrument of terror in a new age of mechanised warfare. In T...
Decanter
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The Consultant
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Corporate Social Responsibility in the Construction Industry
Examining the impact of the construction industry on society, this book incorporates expert contributions on government intervention, human and employee rights, community involvement, corruption in the procurement process, and environmental damage.
