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The Age of Netflix
In 2016, Netflix--with an already enormous footprint in the United States--expanded its online streaming video service to 130 new countries, adding more than 12 million subscribers in nine months and bringing its total to 87 million. The effectiveness of Netflix's content management lies in its ability to appeal to a vastly disparate global viewership without a unified cache of content. Instead, the company invests in buying or developing myriad programming and uses sophisticated algorithms to "narrowcast" to micro-targeted audience groups. In this collection of new essays, contributors explore how Netflix has become a cultural institution and transformed the way we consume popular media.
Television by Stream
Online television streaming has radically changed the ways in which programs are produced, disseminated and watched. While the market is largely globalized with some platforms streaming in multiple countries, audiences are fragmented, due to a large number of choices and often solitary viewing. However, streaming gives new life to old series and innovates conventions in genre, narrative and characterization. This edited collection is dedicated to the study of the streaming platforms and the future of television. It includes a plethora of carefully organized and similarly structured chapters in order to provide in-depth yet easily accessible readings of major changes in television. Enriching a growing body of literature on the future of television, essays thoroughly assess the effects new television media have on institutions, audiences and content.
Streaming Video
An international team of experts explores how streaming services are disrupting traditional storytelling. The rise of streaming has dramatically transformed how audiences consume media. Over the last decade, subscription video-on-demand (SVOD) services, including Netflix, Prime Video, and Disney+, have begun commissioning and financing their own original movies and TV shows, changing the way and the rate at which content is produced across the globe, from Mexico City to Mumbai. Streaming Video maps this international production boom and what it means for producers, audiences, and storytellers. Through eighteen richly textured case studies, ranging from original Korean dramas on Netflix to Bl...
Living with Algorithms
A nuanced account from a user perspective of what it’s like to live in a datafied world. We live in a media-saturated society that increasingly transforms our experiences, relations, and identities into data others can analyze and monetize. Algorithms are key to this process, surveilling our most mundane practices, and to many, their control over our lives seems absolute. In Living with Algorithms, Ignacio Siles critically challenges this view by surveying user dynamics in the global south across three algorithmic platforms—Netflix, Spotify, and TikTok—and finds, surprisingly, a more balanced relationship. Drawing on a wealth of empirical evidence that privileges the user over the corp...
The New Cinematic Weird
The New Cinematic Weird argues that weird fiction is rising also in audiovisual culture. Presenting several detailed analyses of weird cinematic works, the book shows how the new cinematic weird is best understood as atmospheric worldings — affective intensities that suffuse the experience of the cinematic weird. The weird exists as an experiential field, an inflation of the world. These worldings disclose a variety of experiences. The book engagingly shows how creepy, unsettling, ominous, uneasy, and eerie atmospheres provide a way into the weird experience. This book is important to anyone interested in the audiovisual weird, cinematic atmospheres, how audiovisual media produce worlds, and how weird fiction challenges our conception of the way the world is.
The 100 Greatest Superhero Films and TV Shows
A fascinating exploration of the most significant superhero films and television shows in history, from the classic serial Adventures of Captain Marvel to the Disney+ hit show WandaVision. In The 100 Greatest Superhero Films and TV Shows, Zachary Ingle and David M. Sutera celebrate over eighty years of superhero cinema and television. Featuring blockbusters such as Black Panther and The Dark Knight, Ingle and Sutera also include lesser-known yet critically acclaimed shows like The Boys, cult films such as The Toxic Avenger, and foreign series like Astro Boy to provide a well-rounded perspective of the genre. All one hundred selections are evaluated based on qualities such as plot and charact...
Social TV
On March 15, 2011, Donald Trump changed television forever. The Comedy Central Roast of Trump was the first major live broadcast to place a hashtag in the corner of the screen to encourage real-time reactions on Twitter, generating more than 25,000 tweets and making the broadcast the most-watched Roast in Comedy Central history. The #trumproast initiative personified the media and tech industries’ utopian vision for a multi-screen and communal live TV experience. In Social TV: Multi-Screen Content and Ephemeral Culture, author Cory Barker reveals how the US television industry promised—but failed to deliver—a social media revolution in the 2010s to combat the imminent threat of on-dema...
Netflix Recommends
Introduction -- Why we need film and series suggestions -- How algorithmic recommender systems work -- Cracking the code, part I : developing Netflix's recommendation algorithms -- Cracking the code, part II : unpacking Netflix's myth of big data -- How real people choose films and series -- Afterword : robot critics vs. human experts -- Appendix : designing the empirical audience study.
Transatlantic Television Drama
In 2014, the UK science-fiction television series Black Mirror was released on Netflix worldwide, quickly becoming a hit with US audiences. Like other beloved British imports, this series piqued Americans' interest with hints of dark comedy, clever plotlines, and six-episode seasons that left audiences frantic for more. In Transatlantic Television Drama, volume editors Michele Hilmes, Matt Hills, and Roberta Pearson team up with leading scholars in TV studies and transnational television to look at how serial dramas like Black Mirror captivate US audiences, and what this reveals about the ways Americans and Brits relate to each other on and off the screen. Focusing on production strategies, ...
Victimhood, Memory, and Consumerism
Inhabitants of Medellín, Colombia, suffered from the war-like violence perpetrated by drug cartels and other actors in the 1980s and 1990s; thousands died, including innocent civilians, judges, and journalists, many more were injured and left with psychological trauma. Three decades later, however, transnational audio-visual corporations such as Netflix have transformed the traumatic memories into entertainment and the main perpetrator, Pablo Escobar, was converted into a brand. While global audiences learn about Escobar's life and myth, his victims's stories fade into oblivion. Victimhood, Memory, and Consumerism: Profiting from Pablo documents the story of violence that took place in Mede...
