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Sam Walton's Way
It would be difficult to overstate the impact Sam Walton had on American business, specifically retailing. The standalone box stores he pioneered have quite literally changed the nation’s landscape. His innovations in supply-chain management and distribution totally reshaped the relationship between suppliers and retailers, and, for the most part, took wholesalers out of the equation. His insistence on low prices altered customers’ expectations of what they will have to pay for everything from socks to soda. Like few business leaders before or since, Sam Walton changed the world. Saturday, August 14, 1964 was a broiling hot day in Harrison, Arkansas--but the heat was the last thing on Sa...
How Michelle Obama Leads
First Lady Michelle Obama, the direct descendant of slaves, now lives in a house that was built by slaves. This daughter of a nurturing if demanding family grew up on Chicago’s South Side, where she developed discipline and diligence, two traits that carried her to Princeton and then Harvard Law School. She turned her back on wealth and prestige to follow her idealism into the public sector, where she was immediately successful. A young beauty with many suitors, she finally settled on a man named Barack Obama. Together they formed a formidable team that accomplished the seemingly impossible--electing the first African-American President of the United States. Her fascinating story is an ins...
Ezra Pound
Ezra Pound, the expatriate American poet, returned home in ignominy, and the postwar world watched as a literary giant was charged with treason. Here, in this short-form book by award-winning journalist Robert Wernick, is the strange, inscrutable case of Ezra Pound.
The Story of Britain
Here is the dramatic story of Great Britain in the sixteen turning points that over the centuries shaped the country's destiny: from the Magna Carta, the crude bill of rights that became the "irrepealable fundamental statue" of England law, to the Hundred Years War, which saw the power and prestige of France repeatedly humbled and the European standing of England greatly enhanced; from victories in West Africa, the West Indies, the North Atlantic, the battlefields of Europe and India, and the Plains of Abraham outside Quebec to the establishment of an empire on which the sun never set; from the slightly more than 1,000 Royal Air Force pilots - one-third of whom were killed - who saved Great Britain from invasion by Nazi Germany to the Battle of El Alamein in North Africa, which marked the beginning of the end of World War II.
The Writers' America
Every nation is the invention of its writers. America is no exception. The United States is a state of mind and spirit created, in part, by the books that have emerged from the American experience - as truly as its politics have been shaped by history. We are all, in some fashion, the spiritual heirs of Poor Richard, Father Knickerbocker, Huckleberry Finn, and other cherished figures from our literary past. Writers have created our national image, not only in our eyes but in the eyes of the world. This book from American Heritage offers a panoramic view of the American scene and the American people by its own writers - from colonial days until modern times.
How Kraft Crafted a Comeback
When Irene Rosenfeld took the reins at Kraft Foods in 2006, she found a company weakened by excessive cost cutting and a hidebound, inward-facing management structure. She wanted to move decision-making closer to Kraft’s individual business units and their customers, but that meant she would have to make wholesale changes. Here are the lessons that apply not only to her business but yours: Get the facts. Get real. Get holistic. Get your people involved. Get the incentives right. Get local. And get organized. In the beginning, it was all about cheese, sold door-to-door in Chicago from a horse-drawn wagon operated by one James Lewis Kraft, a.k.a. J.L. Kraft. That was in 1903, and by 1914 his...
How Coca-Cola Got Its Fizz Back
Once the world’s most admired company, Coca-Cola went as flat as last night’s glass of soda as the new century began. Called from retirement, Neville Isdell drew the short straw to direct a comeback. How he did it makes an inspiring story and holds lessons for any company in need of a turnaround, beginning with shock therapy. It was an offer most people would have been able to refuse. In 2004, Neville Isdell was in his third year of retirement, happily golfing in Barbados, indulging his love of wildlife photography, and running a small investment fund. Now his old company, Coca-Cola, wanted him to come back and take charge. But the corporation was floundering. U.S. and European sales wer...
Good, Better, Best Buy
For any company contemplating a major course correction, the tale of Best Buy is instructive. It illustrates both the size of the opportunities and the range of difficulties an organization can encounter in accomplishing transformative change. And the story is still being written. In the current economic downturn, with discretionary purchases like electronics plunging, Best Buy’s transformation is being put to the test with encouraging results. Here’s what you can learn. For years, Best Buy thrived as one of America’s leading national electronics retail chains. It had built its reputation and market share over three-and-a-half decades, along the way embracing the big-box superstore and...
How McDonald's Got Its Groove Back
How do you rejuvenate a tired brand with a world-wide franchise? McDonald’s comeback offers lessons for leaders everywhere in focusing on what their customers really want. McDonald’s hit bottom early in 2003. Sure, it was still the biggest fast-food provider in the world. But the stock collapsed after the company reported its first-ever quarterly loss. Battered by critics, nibbled at by new competitors (Subway, Sonic, Quiznos), undermined by overbuilding and a failure to adapt to changes in consumer habits and tastes, the giant was out of breath and sagging over its belt. Behind the scenes, though, a turnaround had begun. A new team of leaders was out to rejuvenate the core brand, shed i...
Change of Course
Joseph Klempner weaves a riveting story of two brothers, Joe and Jack, and their adventure aboard the sloop, Sea Legs. Fifteen years have passed since Joe has had the courage to open the ship's log and relive their 1,500-mile voyage in the Atlantic Ocean, sharing childhood memories, coping with a monstrous storm, and ultimately facing their own demons. Joe forces himself to climb the steps to his attic to retrieve the diary. So begins the harrowing and touching story that would change his life - and Jack's - forever.
