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To the Teacher This Reading book is for high beginning students of English as a foreign language. It contains 5 units, each containing 4 lessons, featuring not longer than one page reading texts on topics of high interest to university students in Saudi Arabia. The book has been designed with great care taking account of cultural sensitivity. The rationale of this book is that University students in Saudi Arabia need to improve their communicative competence for the purposes not only of participating effectively in tutorials, seminars and teacher-led classes, but also of survival within the system professionally. Therefore, each of the 5 thematic units in this book contains readings which in...
WHO IS THIS BOOK FOR? This book is for students of business administration in Saudi universities. It gives the students the essential language and terminologies of management, business and marketing. This book is also helpful to those working in jobs that prerequisite a background of management and marketing in English. IF YOU ARE STUDYING FOR A CAREER IN MANAGEMENT OR MARKETING The book will help you read and follow the meaning of the passages you read in Arabic. You will learn some of the terminologies of management and marketing and their definitions. The mini-dictionary will give the chance to look up their meanings in Arabic as well. IF YOU ARE ALREADY WORKING IN MANAGEMENT OR MARKETING...