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MANAJEMEN EKONOMI BISNIS
Buku dengan judul Manajemen Ekonomi Bisnis dapat selesai disusun dan berhasil diterbitkan. Kehadiran Buku Manajemen Ekonomi Bisnis ini disusun oleh para akademisi dan praktisi dalam bentuk buku kolaborasi. Walaupun jauh dari kesempurnaan, tetapi kami mengharapkan buku ini dapat dijadikan referensi atau bacaan serta rujukan bagi akademisi ataupun para profesional mengenal Ilmu Manajemen. Sistematika penulisan buku ini diuraikan dalam lima belas bab yang memuat tentang pengantar manajemen ekonomi bisnis, prinsip-prinsip ekonomi dalam bisnis, analisa pasar dan persaingan, peran biaya dalam pengambilan keputusan bisnis, pengambilan keputusan investasi, pengambilan keputusan pembiayaan, manajemen likuiditas dan arus kas, analisis risiko bisnis, pengambilan keputusan dalam kondisi ketidakpastian, analisis makroekonomi dalam pengambilan keputusan bisnis, strategi bisnis dan analisis industri, faktor yang mempengaruhi ekonomi bisnis, etika dalam manajemen ekonomi bisnis, globalisasi dan bisnis internasional, manajemen dan bisnis berkelanjutan.
PRINSIP-PRINSIP PEMASARAN DALAM DUNIA BISNIS
Buku dengan judul Prinsip-Prinsip Pemasaran Dalam Dunia Bisnis dapat selesai disusun dan berhasil diterbitkan. Kehadiran Buku Prinsip-Prinsip Pemasaran Dalam Dunia Bisnis ini disusun oleh para akademisi dan praktisi dalam bentuk buku kolaborasi. Walaupun jauh dari kesempurnaan, tetapi kami mengharapkan buku ini dapat dijadikan referensi atau bacaan serta rujukan bagi akademisi ataupun para profesional mengenal Ilmu Pemasaran. Sistematika penulisan buku ini diuraikan dalam empat belas bab yang memuat tentang pemahaman pelanggan dan segmentasi pasar, penciptaan produk atau layanan berbasis nilai, pengembangan strategi pemasaran dan penawaran penjualan, media social dalam pemasaran, penetapan harga yang efektif, penggunaan teknologi dalam pemasaran, pemasaran konten dan strategi seo, pengukuran kinerja pemasaran, perencanaan promosi dan kampanye pemasaran, pengalaman pelanggan dan pelayanan pelanggan, strategi penetrasi pasar dan perluasan internasional, diversifikasi portofolio produk, pemasaran berkelanjutan dan tanggung jawab sosial perusahaan, dan perencanaan strategi pemasaran jangka panjang.
MANAJEMEN OPERASIONAL
Buku dengan judul Manajemen Operasional dapat selesai disusun dan berhasil diterbitkan. Kehadiran Buku Manajemen Operasional ini disusun oleh para akademisi dan praktisi dalam bentuk buku kolaborasi. Walaupun jauh dari kesempurnaan, tetapi kami mengharapkan buku ini dapat dijadikan referensi atau bacaan serta rujukan bagi akademisi ataupun para profesional mengenal Manajemen Operasional. Sistematika penulisan buku ini diuraikan dalam empat belas bab yang memuat tentang konsep dasar manajemen operasional, desain proses dan analisis nilai tambah, perencanaan dan pengendalian produksi, pengendalian kualitas dan six sigma, pengendalian persediaan dan manajemen rantai pasok, manajemen proyek dan resiko proyek, pengembangan produk dan inovasi, manajemen kapasitas dan produksi, lean manufacturing dan just in time, pemeliharaan dan pengelolaan aset produksi, manajemen pelayanan dan kualitas layanan, kepemimpinan dan pengembangan karyawan, etika bisnis dalam manajemen operasional, operasi digital dan transformasi industri 4.0.
pH of the Skin: Issues and Challenges
The concept of expressing acidity as the negative logarithm of the hydrogen ion concentration was defined and termed pH in the beginning of the 20th century. The general usefulness of the pH concept for life science was recognized and later gained importance to analytical research. Reports on results of pH measurements from living skin established the term acid mantle - the skin's own protective shield that maintains a naturally acid pH. It is invisible to the eye but crucial to the overall wellbeing of skin. Chronic alkalization can throw this acid mantle out of balance, leading to inflammation, dermatitis, and atopic skin diseases. It is therefore no surprise, that skin pH shifts have been...
The Future of Coral Reefs Subject to Rapid Climate Change: Lessons from Natural Extreme Environments
Examination of corals and reef-associated organisms which endure in extreme coral reef environments is challenging our understanding of the conditions that organisms can survive under. By studying individuals naturally adapted to unfavorable conditions, we begin to better understand the important traits required to survive rapid environmental and climate change. This Research Topic, comprising reviews, and original research articles, demonstrates the current state of knowledge regarding the diversity of extreme coral habitats, the species that have been studied, and the knowledge to-date on the mechanisms, traits and trade-offs that have facilitated survival.
Indoor Air Quality Handbook
* Tackles the complex environmental issue of Indoor Air Quality (IAQ) for industrial hygienists, HVAC engineers, architects and anyone else concerned with the air quality of interiors * Infused with charts, tables, and all the major formulas and calculations necessary to monitor and characterize a particular environment * Includes all relevant codes, standards and guidelines
Probiotic Beverages
Probiotic Beverages is an essential reference guide to traditional, emerging and unique probiotic beverage products throughout different regions of the world. The book includes in-depth knowledge by local authors on indigenous and commercially produced probiotic beverages and related products. Examining current advancements in probiotic beverages and consumer health relationships, with a focus on large-scale beverage technology, sections cover starter cultures, regulatory challenges, genetic engineering, quality and safety. From practical issues of developing probiotic beverages, to the marketing of these drinks to the consumer, the full product lifecycle of a probiotic beverage is discussed. - Describes probiotic beverages of different geographical locations, market status and scope - Discusses the potential of probiotic beverages in preventing disease - Covers controversial regulatory matters (labeling claims, GMO-free) and sustainability - Includes dairy, nondairy, cereal and fruit beverages
The Uruguay Round Agreement on Agriculture An Evaluation of its Implementation in OECD Countries
This book evaluates the implementation of the Uruguay Round on Agriculture, how effective it has been, and what policy lessons can be drawn.
Sports Science and Management
Sports science studies in detail the response of human body to diverse exten of physical activity. Sports management has many branches such as marketing, event management, sports information management and facility management. The sports industry is a thriving economic sector that is consumer-driven and hence, dependent on the performance of athletes and related personnel. This book brings forth some of the most innovative concepts and elucidates the unexplored aspects of sports science and management. The objective of this text is to give a general view of the different areas of this discipline. It strives to provide a fair idea about this field and to help develop a better understanding of the latest advances within sports science and management. Coherent flow of topics, student-friendly language and extensive use of examples make this book an invaluable source of knowledge.
The Indonesian Economy
Few countries have experienced such sharply fluctuating fortunes as Indonesia. This book offers a balanced analysis, evaluation and explanation of Indonesia's economic performance, from 1967. Hal Hill highlights Indonesia's successes during this period - rapid industrialisation, major achievements in the food crop sector and the adoption, from the mid-1980s, of outward-looking policies. He also draws attention to the challenges facing the country, including the rocky path towards economic reform, the large external debt, regional and ethnic disparities, and the need for a transparent and predictable policy environment. In this second edition, an extended postscript takes the story through the dramatic turnaround and political and economic crises since 1997, including the downfall of Soeharto.
