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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at lar...
Pedestrian and Evacuation Dynamics 2005
Due to an increasing number of reported catastrophes all over the world, the safety especially of pedestrians today, is a dramatically growing field of interest, both for practitioners as well as scientists from various disciplines. The questions arising mainly address the dynamics of evacuating people and possible optimisations of the process by changing the architecture and /or the procedure.
Current Research in Photosynthesis
These four volumes with close to one thousand contributions are the proceedings from the VIIIth International Congress on Photosynthesis, which was held in Stockholm, Sweden, on August 6- 11, 1989. The site for the Congress was the campus of the University of Stockholm. This in itself was an experiment, since the campus never before had been used for a conference of that size. On the whole, it was a very sucessful experiment. The outcome of a congress depends on many contributing factors, one major such factor being the scientific vigour of the participants, and I think it is safe to say that the pariticipants were vigourous indeed. Many exciting new fmdings were presented and thoroughly dic...
Leaving
Chancellor Rieger is leaving office. But does leaving office necessarily mean that he, his mistress and his extended family have to leave the state villa, which has been their home for years? While his former secretary, and the former secretary to his former secretary, grapple with the mechanics of change and his family prepare to vace an uncertain future, the chancellor himself considers his legacy amid visits from journalists, an infatuated student and his arch-rival and possible successor, Patrick Klein. With echoes of both King Lear and The Cherry Orchard, Vaclav Havel's Leaving addresses the themes of change, dispossession and the transfer of power from one generation to the next. The play received its English-language world premiere at the Orange Tree Theatre, Richmond, in September 2008. Leaving is Vaclav Havel's first play since he was propelled to political office in 1989.
Overworked and Overwhelmed
Leverage mindful awareness and intention to achieve better outcomes Overworked and Overwhelmed: The Mindfulness Alternative offers practical insights for the executive, manager or professional who feels like their RPM is maxed out in the red zone. By making the concepts and practices of mindfulness simple, practical and applicable, this book offers actionable hope for today's overworked and overwhelmed professional. New research shows that the smartphone equipped professional is connected to work 72 hours a week. Forty eight percent of Americans report that their stress level is up and that the number one source of stress is the job pressure of a 24/7 world. What's the alternative? Top leade...
Game AI Pro
Successful games merge art and technology in truly unique ways. Fused under tight production deadlines and strict performance requirements, shaped by demanding player expectations, games are among the most complex software projects created today. Game AI Pro: Collected Wisdom of Game AI Professionals covers both the art and the technology of game AI. Nothing covered is theory or guesswork. The book brings together the accumulated wisdom, cutting-edge ideas, and clever tricks and techniques of 54 of today’s top game AI professionals. Some chapters present techniques that have been developed and passed down within the community for years while others discuss the most exciting new research an...
A Likely Tale
None
Current Catalog
First multi-year cumulation covers six years: 1965-70.
Turkish Literature and Cultural Memory
"Result of an international workshop held as part of the University of Giessen's Collaborative Research Center 'Memory Cultures'"--Pref.
