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Teaching Modern Foreign Languages at Advanced Level
The skills and process of teaching modern foreign languages in schools and colleges are the specific focus of this volume. It covers the changing nature of A and A/S level courses, planning, teaching and assessment.
Machiavelli, Marketing and Management
This cutting edge text provides insight into the meaning and interpretation of Machiavelli, and highlights the particular relevance to today‘s manager of his works for management, marketing and political thought. It addresses a number of common themes relating to his influences and arguments, and includes topics such as:* modern management* governa
Winning Elections with Political Marketing
Find out the real impact political marketing has on the democratic process Winning Elections with Political Marketing is a unique look at the election process on both sides of the Atlantic, providing rare insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. The leading political researchers present a cross-section of their latest findings, augmented with easy-to-read tables, charts, and figures, and reinforced with extensive references and bibliographies. The book addresses the key issues that define the interplay between political marketing and the electorate in both countries, including advertising, research methods ...
Public Relations Cases and Readings
This unique collection of contemporary international public relations case studies gives readers in-depth insights into the effective use of public relations in a range of organizational contexts. The cases examined demonstrate the breadth of contemporary public relations practice and the increasing importance and sophistication of the public relations function in both public and private sector organizations. Casas from the UK, Norway, Spain, Sweden, South Africa, Canada and the USA are featured Offering valuable insights into the development of PR and communication strategies, the areas examined include: corporate identity change and management global reputation management crisis management...
Billboard
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
The Medical Register
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The Impact of Religiosity on Fertility
The work investigates the impact of religiosity of women and men on their completed fertility in an international comparison considering a long time period. Sandra Hubert aims at uncovering all mechanisms through which religiosity and religious institutions can affect fertility. Hence, both the micro- and the macro-level of each country are explicitly integrated, and theoretically as well as empirically dealt with. The selection of differing countries rests upon the expectation that religiosity influences fertility decisions independently of the institutional context, social norms, state church-relations, and the national degree of religious vitality. These factors are intensively compared with each other at the country level. At the micro-level the impact of religiosity on fertility is tested by means of regressions and based on the Generations and Gender Survey. Results depend on gender, country, the diverse religious affiliations, and more.
A Dictionary of Marketing
Covers traditional marketing techniques and theories alongside the latest concepts, and acknowledges the increased importance of marketing in the customer-oriented environment.
I Wouldn't Live Nowhere I Couldn't Grow Corn
A collection of 103 of the author's best works, this book covers everything from friends and family to health, laundry, growing old, and tapioca pudding.
Routledge Handbook of Political Management
A comprehensive overview of the field of applied politics, encompassing political consulting, campaigns and elections, lobbying and advocacy, grass roots politics, fundraising, media and political communications, the role of the parties, political leadership, and the ethical dimensions of public life.
