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In 1904, having known each other for only three months, a young woman named Nora Barnacle and a not yet famous writer named James Joyce left Ireland together for Europe -- unwed. So began a deep and complex partnership, and eventually a marriage, which endured for thirty-seven years. This is the true story of Nora, the woman who, transformed by Joyce's imagination, became Molly Bloom, arguably the most famous female character in twentieth-century literature. It is also the story of Ireland, a social history encapsulated in the vivid recreation of Joyce and his small Irish entourage abroad. Ultimately it is the portrait of a relationship -- of Nora's complicated, committed, and at times shocking relationship with a hardworking, hard drinking genius and with his work. In NORA: THE REAL LIFE OF MOLLY BLOOM, the award-winning biographer Brenda Maddox has given us a powerful new lens through which to see both James Joyce and the woman who was in turn his inspiration and his salvation.
The indie game developer’s complete guide to running a studio. The climate for the games industry has never been hotter, and this is only set to continue as the marketplace for tablets, consoles and phones grow. Seemingly every day there is a story of how a successful app or game has earned thousands of downloads and revenue. As the market size increases, so does the number of people developing and looking to develop their own app or game to publish. The Indie Game Developer Handbook covers every aspect of running a game development studio—from the initial creation of the game through to completion, release and beyond. Accessible and complete guide to many aspects of running a game development studio from funding and development through QA, publishing, marketing, and more. Provides a useful knowledge base and help to support the learning process of running an indie development studio in an honest, approachable and easy to understand way. Case studies, interviews from other studies and industry professionals grant an first-hand look into the world of indie game development
There are nearly 5 million SMEs in the UK and they have a crucial role to play if the UK is to achieve export-led recovery. Only a very small number of SMEs have been helped by UK Export Finance (UKEF) with only 21 receiving help from the agency up to August 2012. UKEF services need to be better promoted both to SMEs and banks who act as the gatekeeper to the scheme. The Committee say that unless banks are prepared to take on some of the risks of lending to exporters then UKEF's programmes are 'dead in the water'. More generally, the transition from loan decisions being made by local bank managers to a centralised process driven by formulae has weakened SME access to bank finance. Local bank...
Making money from games in the twenty-first century Nicholas Lovell helps companies make money from games, understand emerging platforms (Apple's iOS, Google Android, browser-based, online) and navigate new business models. In this second volume of Nicholas's provocative and incisive analysis, you will learn: - How ngMoco, Jagex and Bigpoint built businesses worth hundreds of millions on the power of free - How in-app purchases can transform your business's revenues and profits - How a company with $100 million of venture backing went bust, and how to avoid their mistakes - What new online business models mean for hardware manufacturers, retail and traditional publishers If you want to ride the wave of online games, weather the transition to free and become a successful, profitable games business, you need to read this book.
Read this book for a biting analysis of the games'industry's most burning issues as it gets knocked from pillar to post by digital transition and the pressure of free content. Inside, you will find out: - Why there has never been a better time to be game developer - Which ten companies are doomed to failure - How video game tax credits are short-term gain for long-term pain - Why EMI's decision to enforce copyright over a parody of Empire, State of Mind was stupid All these questions and more are discussed with brutal frankness by Nicholas Lovell, author of the acclaimed GAMESbrief blog. This is Volume 1 of GAMESbrief Unplugged: an edited, curated collection of the best of GAMESbrief, covering copyright, politics, taxation, and opinions on everything from microtransactions to why games don't cause rickets.
The games industry is serious business and the role of a games designer has dramatically changed over just the last few years. Developers now have to rethink everything they know about the creative, technical and business challenges to adapt to the transition to games as a service. Games as a Service: How Free to Play Design Can Make Better Games has been written to help designers overcome many of the fears and misconceptions surrounding freemium and social games. It provides a framework to deliver better games rather than the ‘evil’ or ‘manipulative’ experiences some designers fear with the move away from wasteful Products to sustainable, trustworthy Services. Oscar Clark is a consultant and Evangelist for Everyplay from Applifier. He has been a pioneer in online, mobile and console social games services since 1998 including Wireplay (British Telecom), Hutchison Whampoa (3UK) and PlayStation®Home. He is a regular columnist on PocketGamer.Biz and is an outspoken speaker and moderator at countless games conferences on Games Design, Discovery, and Monetisation. He is also a notorious hat wearer.
Wikinomics and The Wisdom of Crowds identified the phenomena of emerging social networks, but they do not confront how businesses can profit from the wisdom of crowds. WE ARE SMARTER THAN ME by Barry Libert and Jon Spector, Foreword by Wikinomics author Don Tapscott, is the first book to show anyone in business how to profit from the wisdom of crowds. Drawing on their own research and the insights from an enormous community of more than 4,000 people, Barry Libert and Jon Spector have written a book that reveals what works, and what doesn't, when you are building community into your decision making and business processes. In We Are Smarter Than Me, you will discover exactly how to use social ...
The Curve by Nicholas Lovell is a breakthrough business idea: Chris Anderson's The Long Tail meets Seth Godin's Purple Cow The Curve is a new way of doing business and of seeing the world. For most of the last century, companies strived to sell more and more products at uniform prices. But the future of business is about variation: tailoring products for customers of all stripes, and letting your biggest fans spend as much as they like on things they value. The Curve shows us not to be afraid of giving some things away for free. The internet helps you forge direct relationships with a vast global audience, and take them on a journey from freeloaders into superfans. Value lies in how you make...
Start Your Engines: Developing Driving and Racing Games is a unique book that will teach readers everything they need to set up different types of road conditions, create opponents, set up road hazards, generate weather conditions, manage collisions, and much more. Not only will readers end up with the knowledge and tools they need to create driving and racing games, they get a full-featured, playable racing game that they can expand and customize with the skills learned in the book. The book shows readers how to develop live-action, interactive racing games with a unique three-tiered approach. Readers will start off by learning how to build a model for a racing game and then apply the physi...
Leadership is complicated. How do you become a great leader? Don’t leave it to chance. The Leadership Map demystifies the subject and provides every leader with a comprehensive framework to create and grow a successful business. It covers all the key elements you need to understand and build a successful business; from creating your vision, to developing your people, to executing on your strategy. The book is brought to life through stories based on the author’s knowledge and experience of working first-hand with CEOs of many businesses both large and small, private and public, national and international. Ian Windle is a pragmatist, not a theorist. The Leadership Map will bring clarity to your thinking and provide you with models, tools and techniques that will allow you to immediately put your ideas into action.