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Profiting from Intellectual Capital
"Profiting from Intellectual Capital" - Dieses Buch beschäftigt sich mit der Frage, warum geistiges Eigentum als finanzieller Vermögenswert gilt, was man darunter versteht, wo es anzutreffen ist, wie man es investiert und wie man es erntet, um den Shareholder Value zu steigern. Autor Patrick Sullivan erläutert hier, wie Unternehmen aus ihrem intellektuellen Kapital finanzielle Vorteile und eine noch größere Wertschöpfung erzielen können. Das Buch gliedert sich in drei Teile; im ersten Teil werden grundlegende Begriffe und Konzepte besprochen, in den beiden folgenden Teilen werden Methoden für Messung, Management und Überwachung des intellektuellen Kapitals erörtert. Darüber hinaus werden wichtige Techniken zur Wertgewinnung diskutiert, wie z.B. die Erstellung einer Datenbank für geistiges Eigentum. Mit einer Fülle von Beispielen zu Methoden und Verfahren von auf diesem Gebiet führenden internationalen Unternehmen, wie z.B. ICM-Dow Chemical, Xerox, Rockwell International, Skandia und Hewlett-Packard. "Profiting from Intellectual Capital" ist Pflichtlektüre für alle vorausschauenden Experten im Bereich intellektuelles Kapital.
Credo
To find out more about Rowman & Littlefield titles please visit us at www.rowmanlittlefield.com.
Unimpaired
The most recent collection of poems by Kevin Patrick Sullivan
That's So '90s Pop!
Join Britney Spears in a maze searching for the necklace she once thought the old lady dropped into the ocean. Join Mandy Moore for a Candy-fuelled adventure in her green VW bug. Color in the scorching tattoos on Nick Lachey's rippling biceps. All this and so much more to be discovered within the pages of That's so '90s Pop, a fill-in activity book featuring a bevy of beloved musical pop stars from the late '90s/ early '00s. Pop Stars Include: · The Spice Girls · Backstreet Boys · Britney Spears · N Sync · Christina Aguilera · 98 Degrees · Mariah Carey · TLC · Mandy Moore · Enrique Iglesias · Destiny’s Child · Jessica Simpson · Macy Gray · Alanis Morisette · Aaron Carter · Usher · Lil’ Kim · Pink · Blink 182 · Los Del Rio · and more!
Patrick Leigh Fermor
This book revisits the trajectory of one section of Patrick Leigh Fermor's famous pedestrian excursion from the Hook of Holland to Constantinople. This S.O.E. officer walked into Hungary as a youth of 19 at Easter of 1934 and left Transylvania in August. "A cross between Indiana Jones, James Bond and Graham Greene" as the New York Times obituary put it in 2011, this intrepid traveller published his experiences half a century later. Between the Woods and the Water covers the part of the epic journey on foot from the middle Danube to the Iron Gates. It has been a bestseller since it was first published in 1986. O'Sullivan reveals the identity of the interesting characters in the travelogue, in...
Senate documents
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Economic Inequality, Neoliberalism, and the American Community College
This book aims to deepen public understanding of the community college and to challenge our longstanding reliance on a deficit model for defining this important, powerful, and transformative institution. Featuring a unique combination of data and research, Sullivan seeks to help redefine, update, and reshape public perception about community colleges. This book gives serious attention to student voices, and includes narratives written by community college students about their experiences attending college at an open admissions institution. Sullivan examines the history of the modern community college and the economic model that is driving much of the current discussion in higher education today. Sullivan argues that the community college has done much to promote social justice and economic equality in America since the founding of the modern community college in 1947 by the Truman Commission.
The Irish Jurist
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The Boston Directory
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