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Marc Wyses father wanted him to be a lawyer. His mother wanted him to be a doctor. Instead, he became an advertising executive. In The Way I Saw It, Wyse narrates his rags-to-riches tale of the American dream come true: cofounding Wyse Advertising and working more than sixty years in the business. In this memoir he tells his story of the boy of immigrant parents who grew into an advertising icon that spawned famous theme lines like, With a name like Smuckers, it has to be good, Ask Sherwin-Williams. An advertising legend and consummate salesman, his client list included American Express, Applebees, BFGoodrich, Clairol, General Dynamics, GE Lighting, Goodyear, Kelly Services, Marathon Oil, New York Yankees, Renaissance Hotels and Resorts, Sherwin-Williams, Smuckers, Stouffer Restaurants Hotels & Resorts, and Timken. The Way I Saw It shares both the life lessons and business lessons learned on the journey to success. Wyse delivers the message: Act like a turtle and never be afraid to stick your neck out.
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Some no. include reports compiled from information furnished by State Foresters (and others).
Some no. include reports compiled from information furnished by State Foresters (and others).
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In the course of researching dogwood trees, beloved poet and essayist Christopher Merrill realized that a number of formative moments in his life had some connection to the tree named—according to one writer—because its fruit was not fit for a dog. As he approached his sixtieth birthday, Merrill began to compose a self-portrait alongside this tree whose lifespan is comparable to a human’s and that, from an early age, he’s regarded as a talisman. Dogwoods have never been far from Merrill’s view at significant moments throughout his life, helping to shape his understanding of place in the great chain of being; entwined in his experience is the conviction that our relationship to the ...
Rich attributes including vibrant color, fragrance, and sheer variety of form make flowering shrubs the most rewarding of garden plants, but this vast group with its scores of tempting plants — including abutilons, camellias, viburnums, and witch hazels — requires careful navigation. Leading expert on woody plants Jim Gardiner has distilled several decades of knowledge and experience into The Timber Press Encyclopedia of Flowering Shrubs, an incomparable pictorial reference of hardy shrubs that excel in temperate-zone gardens. This highly illustrated guide (with 2000 high-quality images) features more than 1700 plants organized alphabetically by botanical name and readily accessed using ...