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Insta-perfect
Due to the prevalence of social media, photography has become an essential means of expression for individuals and businesses alike. For brands looking to make an impact, every detail is important to attract and engage an audience - from art direction and set design right down to the way each shot is edited. Insta-perfect showcases the cream of the crop from the current generation of digital creatives who make the most of the medium through compelling compositions, stylised sets, and aesthetical concepts in photography. It also captures the voices of experts and ̀influencers' in the market who offer insightful tips and tricks on producing eye-catching and effective work.
The Perfect Fit
Preface: The frailty of commodity chains -- From head to toe -- From the designer's point of view. From "the global" to "the girl" ; When is a shoe a shoe? -- Feet and fit. The world at her fit: scale-making, uniqueness, and standardization ; Cinderella on the Pearl River Delta: who has the power to translate? -- The global in the rearview mirror -- Interlude: a landscape of factories ; The ruins and rubble of Novo Hamburgo: skill and melancholia in a global shoe town -- Conclusion: what did we learn about globalization by looking at shoes? -- Coda: shoe is a gipsy business.
God and Necessity
Brian Leftow offers a theist theory of necessity and possibility, and a new sort of argument for God's existence. He argues that necessities of logic and mathematics are determined by God's nature, but that it is events in God's mind - His imagination and choice - that account for necessary truths about concrete creatures.
Overdeliver
Brian Kurtz is the bridge connecting the bedrock fundamentals of direct response marketing to the state-of-the-art strategies, tactics, and channels of today. Overdeliver distills his expertise from working in the trenches over almost four decades to help readers build a business that maximizes both revenue and relationships. Marketing isn't everything, according to Brian Kurtz. It's the only thing. If you have a vision or a mission in life, why not share it with millions instead of dozens? And while you are sharing it with as many people as possible and creating maximum impact, why not measure everything and make all of your marketing accountable? That's what this book is all about. In the ...
The Artist's Way
With this book you can discover how to unlock your latent creativity and make your dreams a reality. It provides a 12-week course that guides you through the process of recovering your creative self.
Perfect English Cottage
Perfect English Cottage explores 18 inspirational homes that celebrate the best of cottage style in the English countryside. Perfect English Cottage explores 18 inspirational homes that celebrate the best of cottage style in the English countryside. The book explores the decorating and design solutions that make the cottages as attractive inside as out, as well as practical and comfortable to live in. Bestselling author Ros Byam Shaw takes a fresh look at this perennially appealing style, which she divides into five chapters: Character, Holiday, Romance, Simplicity, and Elegance. The featured homes are incredibly varied, from a tiny house with exposed beams to a pared-down Georgian gem, to a picture-perfect cottage with roses over the door—and plenty more adorning the interior. Each section ends with a Get The Look page devoted to ideas for recreating the style in your own home.
Product Design
The discovery of market needs and the manufacture of a product to meet those needs are integral parts of the same process. Since most textbooks on new product development are written from either a marketing or an engineering perspective, it is important for students to encounter these two aspects of product development together in a single text. Product Design: Practical Methods for the Systematic Development of New Products covers the entire new product development process, from market research through concept design, embodiment design, design for manufacture, and product launch. Systematic and practical in its approach, the text offers both a structured management framework for product development and an extensive range of specific design methods. Chapters feature "Design Toolkits" that provide detailed guidance on systematic design methods, present examples with familiar products, and conclude with reviews of key concepts. This major text aims to turn the often haphazard and unstructured product design process into a quality-controlled, streamlined, and manageable procedure. It is ideal for students of engineering, design, and technology on their path to designing new products.
Summary of Zero to One
Summary of Zero to One Zero to One is a book by Peter Thiel, co-founder of Pay-Pal. It presents a collection of advice and hints for startup companies. This book, before it was even transformed into a book, was a collection of lessons and lectures. Back in 2012 Thiel decided that he could gather together all of his lessons, advice and other useful information into one book, which became Zero to One. What is it all about? Why write a book that is just a collection of advice? Peter Thiel, together with several other ‘nerds,’ decided to found Pay-Pal back in late nineties. As we see that today, that decision was definitely a good one. Thiel, along with his fellow co-founders, is now a multi...
Creativity as Co-Therapist
In Creativity as Co-Therapist, experienced psychotherapist and creativity expert, Lisa Mitchell, bridges the gap between theoretical knowledge and therapeutic application by teaching psychotherapists of all backgrounds to see therapy as their art form. Readers are guided through the five stages of the creative process to help them understand the complexities of approaching their work creatively and to effectively identify areas in which they tend to get stuck when working with clients. Along the way workbook assignments, case studies, personal stories, and hands-on art directives will inspire the reader to think outside the box and build the creative muscles that hold the key to enlivening their work.
Insight Into Information
Insight Into Information is based on sixty years of research on the Secret Messages and Hidden Maps Inside of Information. These several levels of subtle, subliminal and secret meanings provide reverberating, resonant echoes in all information much as the background music in movies but with more levels of meaning in these fields: science, religion, literature, entertainment, TV, advertising, technology and literally all fields of endeavor at home, at work, in school and at play. Many have already benefited from this information. The author, a retired clinical and rehabilitation psychologist, used this information in his private, clinical and consulting practice in schools and industry. This ...
