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B2B PR That Gets Results
Are you sick of hearing that promoting a brand means breaking the marketing budget? Discover insider know-how that spends less and achieves more. Do you struggle to make public relations work? Frustrated because you wish you understood how to use your limited time and resources to achieve real PR momentum? Feel like standing out from your competitors is an endless battle? Repeatedly ranked among the top ten most influential PR professionals, Michelle Garrett has been delivering results for B2B organizations for years. And now she's compiled her lifetime of award-winning teaching and consulting into a straightforward handbook to elevate you as a leader in the industry. B2B PR That Gets Result...
Food Colloids
Food Colloids: Fundamentals of Formulation describes the physico-chemical principles underlying the formulation of multi-component, multi-phase food systems. Emphasis is placed on the interfacial properties of proteins and the role of protein interactions in determining the properties of emulsions, dispersions, gels and foams. The coverage includes authoritative overviews of conceptual issues as well as descriptions of new experimental techniques and recent food colloids research findings. Specific topics include atomic force microscopy, aggregation phenomena, coalescence mechanisms, crystallization processes, surface rheology, protein-lipid interactions and mixed biopolymer systems. This book provides essential new material for those active in the field and is suitable for postgraduates and researchers, both in industry and academia.
Emulsions: Structure, Stability and Interactions
Emulsions: Structure, Stability and Interactions is the perfect handbook for scientists looking to obtain up-to-date knowledge about the fundamentals of emulsion science, and those looking to familiarize themselves with the subject in greater detail. As a 'stand-alone' source of information, it is also ideal for solving the practical issues encountered daily in the field of emulsion science. While each chapter presents a concise review on a specific topic, the book offers a consistent presentation of the important physical concepts relevant to emulsions. Some of the topics covered include statistical mechanics of fluid interfaces, the structure of fluid interfaces determined by neutron scattering, hydrodynamic interactions and stability of emulsion films, theory of emulsion flocculation, coalescence kinetics of Brownian emulsions, and Brownian dynamics simulation of emulsion stability. - Full and comprehensive presentations - Rigorous approach to each topic, providing in-depth information - Acts as a 'stand-alone' source of information
Handbook of Detergents - 6 Volume Set
With contributions from experts and pioneers, this set provides readers with the tools they need to answer the need for sustainable development faced by the industry. The six volumes constitute a shift from the traditional, mostly theoretical focus of most resources to the practical application of advances in research and development. With con
Silicone Surfactants
The book offers a good summary of the field for all scientists who are interested in synthesis, properties, and the application of silicone surfactants." ---Molecular Chemistry and Physics. "Serves as a comprehensive introduction to the preparation, uses, and physical chemistry of silicone surfactants--focusing on silicone polyoxyalkylene copolymers that are surface active in both aqueous and nonaqueous systems. Covers applications in the manufacture of polyurethane foam, coatings, wetting agents, fabric finishes, and polymer surface modifiers."
Handbook of Detergents, Part A
Part A of this handbook describes the raw materials and potential interactions of detergent products before, during and after use, focusing on the development and mechanisms of action of cleaning components. The text presents the basic physiochemical concepts necessary to formulate new, safer and more effective detergent products.
