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Buku ini dirancang oleh Dosen dan Praktisi digital markating sesuai bidang keilmuan, pengalaman, hasil penelitian dan survey, disusun secara sistemmatis menyajikan materi cukup lengkap, mulai dari pengetahuan teori dasar, penerapan dan implementasi terhadap penguasaan digital marketing dengan memanfaatkan digital konten spesialis. Selangkapnya buku ini akan membahas Soscial Media Marketing Capability, Digital Content Specialist, Digital Competence, E-commerce Capability, Digital Engagement, Digital Orientation, Social Content marketing, Relantionship Digital Marketing dan Digital Value Co-Creation. Harapan dengan membaca buku ini, para pembaca mendapatkan banyak ilmu dan gagasan baru untuk memulai atau mengembangkan bisnis masa Society 5.0 sebagai upaya untuk menghadapi tantangan dan persaingan bisnis tetap tumbuh dan bertahan melalui strategi Digital Marketing yang benar-benar menjadi solusi era saat ini.
Buku "Manajemen Sumber Daya Manusia : Strategi dan Implementasi" adalah panduan menyeluruh yang membahas esensi dan penerapan praktik-praktik terbaik dalam manajemen sumber daya manusia (MSDM). Buku ini memulai perjalanan dengan membahas dasar-dasar dan perencanaan MSDM, memberikan pemahaman yang kokoh tentang konsep-konsep kunci yang mendasari praktik efektif dalam mengelola tenaga kerja. Selanjutnya, pembaca diarahkan ke strategi dan pengembangan sumber daya manusia, di mana penekanan diberikan pada pengembangan rencana aksi yang efektif untuk merekrut, mengembangkan, dan mempertahankan talenta yang berharga dalam organisasi. Tidak hanya itu, buku ini juga mengupas pentingnya pengelolaan k...
An essential, up-to-date guide to the design of studies and selection of the correct QoL instruments for observational studies and clinical trials. Quality of Life (QoL) outcomes or Person/Patient Reported Outcome Measures (PROMs) are now frequently being used in randomised controlled trials (RCTs) and observational studies. This book provides a practical guide to the design, analysis and interpretation of studies that use such outcomes. QoL outcomes tend to generate data with discrete, bounded and skewed distributions. Many investigators are concerned about the appropriateness of using standard statistical methods to analyse QoL data and want guidance on what methods to use. QoL outcomes ar...
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Aneurysms-Osteoarthritis Syndrome: SMAD3 Gene Mutations is a first-of-its-kind compilation of the genetic discovery, research, and care associated with AOS. With the field of genetically triggered aortopathies growing, this important reference will compile the newest discoveries in this field, allowing cardiologists, cardio-thoracic surgeons, clinical geneticists, vascular surgeons, orthopedic surgeons, and researchers to gain the knowledge they need without having to gather the data from various sources. Coverage includes genotype and phenotype correlations, the functional role of SMAD3, and insights into the role of TGFbeta signaling in aortic disease. The book will increase knowledge about AOS, providing awareness and better patient care for this aggressive disease. Covers Aneurysms-Osteoarthritis Syndrome, from genetic discovery to patient care Contains clinical management guidance on optimal cardiovascular treatments and surgery Explains the autosomal dominant syndromes caused by mutations in the SMAD3 gene Identifies the key features of this syndrome, including arterial aneurysms and tortuosity, early onset arthritis, and mild craniofacial features
'I'm a HUGE fan of Alison Green's "Ask a Manager" column. This book is even better' Robert Sutton, author of The No Asshole Rule and The Asshole Survival Guide 'Ask A Manager is the book I wish I'd had in my desk drawer when I was starting out (or even, let's be honest, fifteen years in)' - Sarah Knight, New York Times bestselling author of The Life-Changing Magic of Not Giving a F*ck A witty, practical guide to navigating 200 difficult professional conversations Ten years as a workplace advice columnist has taught Alison Green that people avoid awkward conversations in the office because they don't know what to say. Thankfully, Alison does. In this incredibly helpful book, she takes on the ...
The bestselling guide to the medical management of common genetic syndromes —now fully revised and expanded A review in the American Journal of Medical Genetics heralded the first edition of Management of Genetic Syndromes as an "unparalleled collection of knowledge." Since publication of the first edition, improvements in the molecular diagnostic testing of genetic conditions have greatly facilitated the identification of affected individuals. This thorough revision of the critically acclaimed bestseller offers original insights into the medical management of sixty common genetic syndromes seen in children and adults, and incorporates new research findings and the latest advances in diagn...