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This concise and flexible core textbook integrates a design thinking approach, rhetorical strategies, and a global perspective to help students succeed as technical and professional communicators in today’s multimodal, mobile, and global community. Design thinking and good communication practices are rooted in empathy and human values. The integrated approach fosters students' ability to address the complex problems they will face in their careers, where they will collaborate with people who present diverse expertise, cultures, languages, and values. This book introduces the knowledge and skills as well as agile activities that help students communicate on projects within local and global ...
Recipient of the 2020 Textbook Excellence Award from the Textbook & Academic Authors Association (TAA) Business and Professional Communication provides students with the knowledge and skills they need to move from interview candidate, to team member, to leader. Accessible coverage of new communication technology and social media prepares students to communicate effectively in real world settings. With an emphasis on building skills for business writing and professional presentations, this text empowers students to successfully handle important work-related activities, including job interviewing, working in team, strategically utilizing visual aids, and providing feedback to supervisors.
Assembling Critical Components presents TPC as a collective identity and provides a framework for situating critical components of the field.
"Professional Communication" presents ten studies of communication practices in a variety of professional contexts. By drawing on diverse methodologies from fields such as conversation analysis, intercultural communication, and organizational studies, the essays here examine how language is constructed, managed, and consumed in various professional situations, ranging from academic settings to business negotiations. One important theme of the book is its emphasis on the collaboration between researchers and professionals. The contributors strongly believe that such collaborative partnership will provide direct implications for improving workplace communication and enhance better understanding of the construction of professional identity and organizational behaviour. This book will appeal to not only scholars and researchers in discourse analysis, intercultural communication and professional studies, but also practitioners in the related fields and disciplines.
In this enterprising new text, Ted Glenn equips fledgling public sector communications professionals with the information they need to be successful in their new roles. Leveraging his years of experience in this growing field, Glenn discusses how to present policy goals to different audiences and tailor messages to their needs, write gripping speeches, and use digital media in a world where one ill-phrased tweet can sink a career. Chapters are enriched with activities that walk students through the many responsibilities of public service professionals and encourage them to think strategically in quickly evolving situations. Professional Communications in the Public Sector is indispensable reading for students of public administration, communications, policy studies, media studies, and advertising.
"Effective Teaching of Technical Communication broadens our understanding of current effective teaching and pedagogical methods by facilitating a discussion of important and innovative theories, concepts, and practices related to the teaching of technical communication"--
Routledge Introductions to Applied Linguistics is a series of introductory level textbooks covering the core topics in applied linguistics, primarily designed for those beginning postgraduate studies, or taking an introductory MA course, as well as for advanced undergraduates. Titles in the series are also ideal for language professionals returning to academic study. The books take an innovative ‘practice-to-theory’ approach, with a ‘back-to-front’ structure. This leads the reader from real-world problems and issues, through a discussion of intervention and how to engage with these concerns, before finally relating these practical issues to theoretical foundations. Additional feature...
Digital Literacy for Technical Communication helps technical communicators make better sense of technology’s impact on their work, so they can identify new ways to adapt, adjust, and evolve, fulfilling their own professional potential. This collection is comprised of three sections, each designed to explore answers to these questions: How has technical communication work changed in response to the current (digital) writing environment? What is important, foundational knowledge in our field that all technical communicators need to learn? How can we revise past theories or develop new ones to better understand how technology has transformed our work? Bringing together highly-regarded specialists in digital literacy, this anthology will serve as an indispensible resource for scholars, students, and practitioners. It illuminates technology’s impact on their work and prepares them to respond to the constant changes and challenges in the new digital universe.