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RISET KUALITATIF PUBLIC RELATIONS
Humas atau yang juga dikenal sebagai Public Relations (PR), merupakan peran yang sering dianggap semu di dalam sebuah perusahaan. Manajemen perusahaan seringkali menyangsikan adanya peran PR, bahkan kerap dianggap memiliki peran yang sama seperti bagian pemasaran (marketing). Sehingga kerancuan peran PR di Indonesia ini kemudian banyak yang tidak membuat divisi PR di dalam struktur organisasi dan maksimalisasi peran komunikasi di dalamnya. PR adalah proses komunikasi strategis untuk membangun hubungan harmonis timbal-balik antara oranisasi dengan publiknya. Adapun PR merupakan bagian dari fungsi manajemen yang membangun dan mempertahankan hubungan yang baik dan bermanfaat antara organisasi d...
MANAJEMEN SUMBER DAYA MANUSIA : SDM Ungggul di Era VUCA
Judul : MANAJEMEN SUMBER DAYA MANUSIA : SDM Ungggul di Era VUCA Penulis : Iwan Adinugroho, ST, SE, MM Mutiya Oktariani, S.Pd., M.Pd Dr. Sri Astuti, M.Pd Alif Lukmanul Hakim, S.Fil., M. Phil Dr. Drs Bambang Sucipto, MM., MBA., CLAP I Made Adi Suwandana, SE., MM., CSCA J Fuji Inzani SL, S.E., M.M Rini Fatmawati, S.Sos., M.SM Ratna, S.E., M.M Sarjono Puro, ST., MT Dr. Ir. Muji Indarwanto, MM., MT Dr. Drs. Ir. Edison H Manurung, ST., MT., MM., MH Ukuran : 14,5 x 21 cm Tebal : 192 Halaman ISBN : 978-623-497-762-2 SINOPSIS Buku ini berjudul “MANAJEMEN SUMBER DAYA MANUSIA : SDM Unggul di Era VUCA”. Buku ini disusun oleh beberapa penulis dari beberapa Institusi Pendidikan di Indonesia. Buku ini ...
China's Grand Strategy
Leading scholars examine China’s global strategic plans, from Hong Kong to military power, to economic dominance Over the past few decades, China has increasingly challenged the global influence of the United States. In China’s Grand Strategy, David B. H. Denoon brings together a group of eminent scholars to explain China’s rapid ascendance on the world stage, as well as its future implications for global politics. Contributors address the military, economic, diplomatic, and internal political factors shaping China’s strategy, in addition to highlighting Beijing’s objectives in different parts of the world, such as Central Asia, Africa, and the Middle East. Ultimately, they explore...
Rational Choice and Security Studies
Opposing views on the merits of formal rational choice approaches as they have been applied to international security studies. Formal theories and rational choice methods have become increasingly prominent in most social sciences in the past few decades. Proponents of formal theoretical approaches argue that these methods are more scientific and sophisticated than other approaches, and that formal methods have already generated significant theoretical progress. As more and more social scientists adopt formal theoretical approaches, critics have argued that these methods are flawed and that they should not become dominant in most social-science disciplines. Rational Choice and Security Studie...
Negotiating
Negotiating is now a part of life at all levels of business and in all organizations, and this guide aims to help readers to develop and improve their skills and increase their competitiveness. The text includes real-life case studies to illustrate its points and make it relevant to modern business practice, and provides a checklist for assessing your own negotiating skills. It covers preparing for, carrying out and completing your negotiations, including deciding on strategies and tactics, using a bargaining process and ensuring a successful implementation of the final outcome.
Herodotus Book IX.
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Human Communication Theory
Although it is not a new label or title, human communication theory is as old as the human race in terms of its presence in the daily affairs of men and women. People have always looked for reasons underlying their communicative successes and failures--reasons that could then be used to guide their future communicative efforts.
Digital Life on Instagram
Discussing the social uses of Instagram, this book shows how visuality is changing people’s perception of the world and their mediated lives, illustrating how the platform shapes new social relationships, marketing techniques, privacy and surveillance concerns, and representations of the self, arguing for the development of new mobile visualities.
Exodus to the Virtual World
Virtual worlds have exploded out of online game culture and now capture the attention of millions of ordinary people: husbands, wives, fathers, mothers, workers, retirees. Devoting dozens of hours each week to massively multiplayer virtual reality environments (like World of Warcraft and Second Life), these millions are the start of an exodus into the refuge of fantasy, where they experience life under a new social, political, and economic order built around fun. Given the choice between a fantasy world and the real world, how many of us would choose reality? Exodus to the Virtual World explains the growing migration into virtual reality, and how it will change the way we live--both in fantasy worlds and in the real one.
