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Innovative Technologies for Increasing Service Productivity
Service organizations are grappling with unprecedented challenges in maintaining and enhancing productivity. As the landscape evolves, traditional approaches to service operations become obsolete, necessitating a deep understanding of the intricate dynamics at play. Innovative Technologies for Increasing Service Productivity delves into this urgent issue, offering a comprehensive exploration of the trends and challenges confronting service industries. The book sheds light on the impact of digital transformation, emerging technologies, and disruptive business models, serving as a guide for navigating the complexities of service productivity in an ever-changing environment. As a groundbreaking...
Dogged Pursuit :THE MADRAS TEA SALESMAN SERIES Volume 1
This is the first volume of a 2-part series, a bio-historical fiction, centred in Madras and covering a period of 4 decades from the late 1920s. Raju, the main protagonist, was born a posthumous child. After losing his other parent at the age of 15 and tossed from one school to another and later from one job to another, he finally finds his home in the historic, but rapidly modernising city of Madras. Disgusted with the Endowment Department’s collusion with an artefact thief in his first job as a Temple Inspector, he shifts to a job as a Tea Salesman in a multinational company in Madras. The artefact thief happens to be Sankar, his childhood nemesis. Gaining insight from his earlier encoun...
Biofilm Associated Antimicrobial Resistance and Its Recovery
A biofilm is a collection of microbial cells that have adhered to biotic surfaces such as plant cuticles or animal epithelia, as well as abiotic surfaces such as rocky substratum or catheter exteriors. The life cycle of a microorganism includes the fundamental process of biofilm formation for survival in diverse and harsh environments since it is a protected mode of growth allowing colonisation of new habitats by dispersal of microbes from the microbial clusters. The biofilm bound microorganisms remain embedded in an extracellular polymeric matrix that protects the indwelling cells from surfactants, biocides, several invaders like protozoans, and defences offered by the hosts like phagocytic...
Algae Materials
Algae Materials: Applications Benefitting Health offers a comprehensive analysis of biosensors, algae materials for clinical applications, algae polymers, proteins and pigments, algae for food applications and packaging, blue economy, algae forming, cosmetics, and more. The book enlists the less explored areas of algal bioproducts, including how the application of genetic engineering is currently used to enhance bioproducts. Even though there are numerous reviews and scattered documents available, there are some recent fields yet to explore. Offers a comprehensive analysis of biosensors, algae materials for clinical applications, algae polymers, proteins and pigments, algae for food applications and packaging Enlists the less explored areas of algal bioproducts like how applications of genetic engineering are used to enhance bioproducts Includes recent findings and often excluded areas in microalgae research available in a single source
Green Advertising and the Reluctant Consumer
This edited collection presents cutting edge research into the topic of green messages and subsequent consumer responses. The research studies draw on a rich tradition of communication, psychological and sociological theories that examine consumer responses in a nuanced way. At the same time, the studies present important implications for advertising practitioners and academics alike. Written by communications scholars from North America, Europe and Asia, the studies encompass a range of research techniques including experiments, surveys, content analyses and depth interviews. The book provides important insights into current practice as well as directions for future research. This book was originally published as a special issue of the Journal of Advertising.
Microbial Biofilms in Bioremediation and Wastewater Treatment
Biofilms represent the natural living style of microbial communities and play a pivotal role in biogeochemical cycles and natural attenuation. Biofilms can be engineered for biodegradation and biotransformation of organic and inorganic contaminants, for both in situ bioremediation and ex situ treatment in bioreactors. This book focuses on microbial biofilms and their potential technological applications for sustainable development. It covers recent advances in biofilm technologies for contaminant remediation coupled to recovery of resources and serves as a complete reference on the science and technology behind biofilm mediated bioremediation and wastewater treatment.
Hasselback Marketing Faculty Directory 2004-2005
The only printed directory of marketing faculty. Updated for 2005 and includes PH Marketing's list at-a-glance.
