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This book offers a solid foundation for understanding services and successfully marketing them. The most recent advancements in the field of services marketing are included in the book. The book explains effectively presenting basic service ideas to students can fully comprehend the strategic implications of marketing for services.
There have not been many events that made me gasp but there were some which I have narrated in the book. The childhood incident made me curious about things that did not appear normal and my little mind kept on wondering, "How could this happen!!"
A thought to write a book on “Question Bank of Kayachikitsa Subject” came in the mind, when students of final year came and ask for the guidance about university exam, what is question paper style, how the question twisted etc. Therefore, it is planned to prepare a book which relieve the fear of students with utilizing the experience of teachers of Kayachikitsa subjects.