Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Business Creation
Business creation, or entrepreneurship, is a major source of national economic growth and adaptation as well as an important career choice for millions. In this insightful book, Paul D. Reynolds presents an overview of the major factors associated with contemporary business creation, reflecting representative samples of US early stage nascent ventures, and emphasizing the unique features of the one-third that achieve profitability. This in-depth assessment includes empirical descriptions of a broad range of relevant features of the entrepreneurial process. By using representative samples of nascent entrepreneurs and ventures in the US, it allows extrapolation to US populations of entrepreneurs, pre-profit ventures, and activity in all economic sectors. Outcomes including profitability and disengagement are identified in multiple follow-up interviews. A useful resource for scholars concerned with business creation, this book also makes an engaging supplementary course book for upper division and graduate courses in business plan creation and research methods. Policy analysts emphasizing programs and policies to enhance business creation will also find it enlightening.
Consumer Expectations
Richard Curtin has directed the University of Michigan's consumer sentiment surveys for more than four decades. His analyses of recent trends in consumer expectations are regularly covered in the worldwide press. In this book, Curtin presents a new theory of expectations. Whereas conventional theories presume that consumers play a passive role in the macro economy, simply reacting to current trends in incomes, prices, and interest rates, Curtin proposes a new empirically consistent theory. He argues that expectations are formed by an automatic process that utilizes conscious and nonconscious processes, passion and reason, information from public and private sources, and social networks. Consumers ultimately reach a decision that serves both the micro decision needs of individuals and reflects the common influence of the macro environment. Drawing on empirical observations, Curtin not only demonstrates the importance of consumer sentiment, but also how it can foreshadow the cyclical turning points in the economy.
D.R.D.A. Reporter
None
Consumer Behaviour
Consumer behaviour is more than buying things; it also embraces the study of how having (or not having) things affects our lives and how possessions influence the way we feel about ourselves and each other - our state of being. The 3rd edition of Consumer Behaviour is presented in a contemporary framework based around the buying, having and being model and in an Australasian context. Students will be engaged and excited by the most current research, real-world examples, global coverage, managerial applications and ethical examples to cover all facets of consumer behaviour. With new coverage of Personality and incorporating real consumer data, Consumer Behaviour is fresh, relevant and up-to-date. It provides students with the best possible introduction to this fascinating discipline.
The Oxford Handbook of Entrepreneurial Finance
Provides a comprehensive picture of issues dealing with different sources of entrepreneurial finance and different issues with financing entrepreneurs. The Handbook comprises contributions from 48 authors based in 12 different countries.
EBOOK: Advanced Macroeconomics
EBOOK: Advanced Macroeconomics
The Truth about Entrepreneurship
Policy makers give a lot of attention to business creation and entrepreneurship, but they do not have a good resource for understanding The Truth about Entrepreneurship. The extensive media coverage of Wall Street entrepreneurship provides an incomplete portrayal of most business creation. While both high profile and everyday new firms provide major contributions to economic growth, the ongoing, bottoms-up activity pursued by over half a billion around the world is not widely recognized. This book reviews some of the most salient features of grass roots business creation and presents is with clarity and depth.
