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Mastering Method Selling
Selling as art is the underlying theme of a new book from one of America's most prolific sales professionals, James M. Rankin. Grounded in the artistic principles of Method Acting, Rankin's, The Magic of Method Selling teases out the evolutionary concepts applicable to selling and presents them in a lively, informative, and usable fashion. The author's enthusiasm and desire to motivate sales professionals energizes every page with a fast-paced presentation that keeps reader eagerly turning the pages. Rankin's unique approach is drawn from the life-long work of Russian acting teacher and director, Constantin Stanislavski whose famous Method Acting techniques endure through the nearly 80 years...
Bill What You're Worth
Pricing your services and billing for them is one of the most important skills of the successful accountant. Unfortunately, formal education and training courses seldom discuss pricing or billing and firms rarely discuss pricing in an organized manner, making it all too easy to adopt bad habits and policies that impede profitability. David Cottle’s Bill What You’re Worth walks you through the most common pricing methods and methodologies, teaches you how to discuss pricing with clients, and offers advice on how to motivate employees to bill what they’re worth. This edition includes a new discussion on gauging client satisfaction and the key performance indicators to monitor to ensure you are offering top-notch client service. Earn what you’re really worth! Learn how to demonstrate your true value to clients. By following the advice in this book you will be able to: Use tools to implement specific value pricing scenarios Charge more for those engagements that justify a higher price Avoid price disputes and handle misunderstandings in an agreeable manner Upgrade your marginal clients’ profitability Raise your standard chargeout rates if needed
Encyclopedia of Women and Baseball
Women have been involved in baseball from the game's early days, in a wide range of capacities. This ambitious encyclopedia provides information on women players, managers, teams, leagues, and issues since the mid-19th century. Players are listed by maiden name with married name, when known, in parentheses. Information provided includes birth date, death date, team, dates of play, career statistics and brief biographical notes when available. Related entries are noted for easy cross-reference. Appendices include the rosters of the World War II era All American Girls Professional Baseball League teams; the standings and championships from the AAGPBL; and all women's baseball teams and players identified to date.
Professional Services Marketing
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are critical for firms that want to grow and become more profitable: creating a marketing and growth strategy; establishing a brand and reputation; implementing a marketing communications program; executing lead generation strategies; and developing business by winning new clients. You will also read real-world case studies that illustrate major points, as well as quotes and stories from well-respected prof...
Iyengar Yoga for Motherhood
With its allopathic medical vetting, and more than 400 illustrations, this guide is intended for every yoga instructor, mother-to-be, and new mum who wants to continue her practice. It features instructions and hints, notes on the position's positive effects and contra-indications, and advice on "checking yourself" for proper form and technique.
Compensation as a Strategic Asset
Everyone wants to work at a successful firm where the rewards are both financial and professional. What makes the top firms successful is not merely superior execution, though that's a good place to start, what makes them stand out is excellence at hiring and keeping the best, and having a smart succession plan in place. Partner compensation can be an effective tool in achieving these goals. Authors Aquila and Rice show how to use recruiting, retention, goal-setting, evaluation, and pay for performance practices recommended by the top CPA firm management consultants. This is the one guide you need, tailored specifically for professional practices, to implement the leading methods to align co...
Guadalcanal Legacy, 50th Anniversary, 1942-1992
Artist James Tissot compiled photographs of his work in three albums, which are reproduced in this book.
Social Media Strategies for Professionals and Their Firms
Expert advice on growing your professional service firm or individual practice through social media Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach. Explores why the fastest and most leveragable way to expand relationships today is through the Internet Provides step-by-step approaches to successful professional blo...
The Good Governor
After the Americans withdrew from the Vietnam War, their Indochinese allies faced imprisonment, torture and death under communist regimes. The Tai Dam, an ethnic group from northern Vietnam, campaigned for sanctuary, writing letters to 30 U.S. governors in 1975. Only Robert D. Ray of Iowa agreed to help. Ray created an agency to relocate the Tai Dam, advocated for the greater admission of "boat people" fleeing Vietnam, launched a Cambodian relief program that generated $540,000, and lobbied for the Refugee Act of 1980. Interviews with 30+ refugees and officials inform this study, which also chronicles how the Tai Dam adapted to life in the Midwest and the Iowans' divided response.
