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Pricing Strategies
"The primary theme of Pricing Strategies is that pricing should be guided by the marketing concept, which indicates that success is achieved through a focus on the needs and sensitivities of the customer. This customer-focus theme is evident throughout the text. The author helps to overcome the mathematical anxieties of students with an intuitive approach to understanding basic pricing concepts, and presents mathematical techniques as simply more detailed specifications of these concepts"--Provided by publisher.
Our Fight4Terri
Our Fight4Terri is "a must-read for anyone who wants to understand the details of this American tragedy." - Patricia Fields Anderson, P.A., Attorney-at-Law
Law, Ethics and Compromise at the Limits of Life
This book will focus upon decisions to withhold or withdraw life-supporting treatment from incompetent patients. The book offers a critical examination of the latest developments with a view to developing a new framework for resolving disputes in the clinic that is not only theoretically robust but also practically relevant
Cochlear Implants in Children
They also detail their children's experiences with the implants after surgery, and their progress with language acquisition and in school.".
A Life That Matters
A year after Terri Schiavo's controversial death, her parents and siblings share their love and sorrow, their joy and pain, and stunning revelations as they celebrate Terri's life, mourn her death, and tell the whole story of the woman and the battle that captivated millions.
Salzburg and the Jews
When I moved to Salzburg in 2002 I followed in the footsteps of thousands of others and fell in love with this quaint old city and its beautiful surroundings. I am a historian by trade and I was enchanted with walking the city's streets and identifying where various historical events had taken place. I am also Jewish, so I read all I could about the history of Jews in Salzburg and began to fit what I learned into the geography of the streets and buildings that I so much enjoyed. As I learned more about the city and its history, I found it unsettling to see the shadows of a very ugly past in the city I have come to love. I liked my first apartment, but I was not happy that one of Adolf Eichma...
UCSF Magazine
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Rehumanize
Who deserves human rights? The answer to this question is the crux of all moral and political action in society, and defines our character as individuals and as nations. Aimee Murphy seeks to answer this vital question in this accessible and succinct handbook on the Consistent Life Ethic, a moral philosophy whose central principle is that each and every human being has inherent dignity from conception to natural death, and therefore deserves to live free from violence. Rehumanize: A Vision to Secure Human Rights for All includes a digestible yet systematic analysis of the history, ethics, and public policy surrounding modern issues of dehumanization, and casts a rehumanizing vision of a world beyond violence. Beyond the confines of political parties or religious exclusion, the founder of Rehumanize International communicates an aspiration to an inclusive ideal of a consistent movement of every human standing for every human. Activists, scholars, and leaders young and old will find this resource an indispensable cornerstone for their outreach and advocacy for decades to come.
