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Pricing Strategies
"The primary theme of Pricing Strategies is that pricing should be guided by the marketing concept, which indicates that success is achieved through a focus on the needs and sensitivities of the customer. This customer-focus theme is evident throughout the text. The author helps to overcome the mathematical anxieties of students with an intuitive approach to understanding basic pricing concepts, and presents mathematical techniques as simply more detailed specifications of these concepts"--Provided by publisher.
Our Fight4Terri
Our Fight4Terri is "a must-read for anyone who wants to understand the details of this American tragedy." - Patricia Fields Anderson, P.A., Attorney-at-Law
Cochlear Implants in Children
They also detail their children's experiences with the implants after surgery, and their progress with language acquisition and in school.".
Law, Ethics and Compromise at the Limits of Life
This book will focus upon decisions to withhold or withdraw life-supporting treatment from incompetent patients. The book offers a critical examination of the latest developments with a view to developing a new framework for resolving disputes in the clinic that is not only theoretically robust but also practically relevant
A Life That Matters
A year after Terri Schiavo's controversial death, her parents and siblings share their love and sorrow, their joy and pain, and stunning revelations as they celebrate Terri's life, mourn her death, and tell the whole story of the woman and the battle that captivated millions.
At Liberty to Die
"Over the past hundred years, average life expectancy in America has nearly doubled, due largely to scientific and medical advances, but also as a consequence of safer working conditions, a heightened awareness of the importance of diet and health, and other factors. Yet while longevity is celebrated as an achievement in modern civilization, the longer people live, the more likely they are to succumb to chronic, terminal illnesses. In 1900, the average life expectancy was 47 years, with a majority of American deaths attributed to influenza, tuberculosis, pneumonia, or other diseases. In 2000, the average life expectancy was nearly 80 years, and for too many people, these long lifespans inclu...
Salzburg and the Jews
When I moved to Salzburg in 2002 I followed in the footsteps of thousands of others and fell in love with this quaint old city and its beautiful surroundings. I am a historian by trade and I was enchanted with walking the city's streets and identifying where various historical events had taken place. I am also Jewish, so I read all I could about the history of Jews in Salzburg and began to fit what I learned into the geography of the streets and buildings that I so much enjoyed. As I learned more about the city and its history, I found it unsettling to see the shadows of a very ugly past in the city I have come to love. I liked my first apartment, but I was not happy that one of Adolf Eichma...
UCSF Magazine
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