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ILMU MANAJEMEN PEMASARAN
Buku "Ilmu Manajemen Pemasaran: Pendekatan Praktis dengan Berbagai Teori" adalah sebuah panduan praktis yang membahas berbagai konsep dan teknik dalam manajemen pemasaran. Buku ini ditulis dengan tujuan memberikan wawasan yang komprehensif dan bermanfaat bagi para pembaca yang ingin memperluas pengetahuan mereka tentang pemasaran. Dalam buku ini, pembaca akan diajarkan bagaimana memahami pasar, membangun merek yang kuat, mengembangkan produk yang tepat, menentukan harga yang baik, mempromosikan produk dengan baik, serta menentukan kanal distribusi yang efektif. Selain itu, buku ini juga membahas tentang teknologi digital dan bagaimana pemasaran digital dapat membantu bisnis untuk tumbuh dan berkembang. Secara keseluruhan, buku "Ilmu Manajemen Pemasaran: Pendekatan Praktis dengan Berbagai Teori" adalah sebuah panduan praktis yang sangat berguna bagi para pembaca yang ingin mempelajari manajemen pemasaran dengan pendekatan yang praktis dan didukung oleh teori-teori yang relevan.
MEMAHAMI PERILAKU KONSUMEN : Strategi Pemasaran yang Efektif pada Era Digital
Buku "Memahami Perilaku Konsumen" (Strategi Pemasaran yang Efektif pada Era Digital) membahas tentang cara memahami perilaku konsumen dalam membeli produk dan jasa di era digital, serta strategi pemasaran yang efektif untuk menarik perhatian konsumen dan meningkatkan penjualan. Buku ini ditulis oleh beberapa penulis yang ahli di bidang pemasaran dan perilaku konsumen. Buku ini membahas tentang konsep dasar perilaku konsumen, termasuk faktor-faktor yang mempengaruhi perilaku konsumen, seperti motivasi, persepsi, sikap, dan keyakinan. Buku ini juga membahas tentang peran teknologi dan media sosial dalam mempengaruhi perilaku konsumen buku ini juga membahas tentang strategi pemasaran yang efekt...
Interpreting Spectra of Organic Molecules
This textbook provides an introduction to the types of spectroscopy commonly used to determine the structure of organic molecules. Strategies for interpreting spectra are emphasized and the reader is encouraged to develop a systematic approach to elucidating molecular structure from the types of spectroscopic data routinely obtained in the laboratory.
STEM Integration in K-12 Education
STEM Integration in K-12 Education examines current efforts to connect the STEM disciplines in K-12 education. This report identifies and characterizes existing approaches to integrated STEM education, both in formal and after- and out-of-school settings. The report reviews the evidence for the impact of integrated approaches on various student outcomes, and it proposes a set of priority research questions to advance the understanding of integrated STEM education. STEM Integration in K-12 Education proposes a framework to provide a common perspective and vocabulary for researchers, practitioners, and others to identify, discuss, and investigate specific integrated STEM initiatives within the K-12 education system of the United States. STEM Integration in K-12 Education makes recommendations for designers of integrated STEM experiences, assessment developers, and researchers to design and document effective integrated STEM education. This report will help to further their work and improve the chances that some forms of integrated STEM education will make a positive difference in student learning and interest and other valued outcomes.
Development and Environment
Rather than a loosely connected list of facts/topics, this book addresses virtually every field that involves the use of developing animals in environmental science. In doing so, it will help define the scientific collective within these fields to both those readers who are "outside" of a particular field (students and professionals alike) and those who work within said field, where multiple iterations of the same job description exist. Both the content and choice of authors fully support this goal, as the editors and contributing authors represent contemporary thought and experimentation in their respective fields – ranging from developmental physiology through environmental toxicology to medicine. As such, this work will appeal to a broad audience, including any scientist or trainee interested in the nexus of environment, development and physiology.
MDS-3
Managing Drug Supply (MDS) is the leading reference on how to manage essential medicines in developing countries. MDS was originally published in 1982; it was revised in 1997 with over 10,000 copies distributed in over 60 countries worldwide. The third edition, MDS-3: Managing Access to Medicines and Health Technologies reflects the dramatic changes in politics and public health priorities, advances in science and medicine, greater focus on health care systems, increased donor funding, and the advent of information technology that have profoundly affected access to essential medicines over the past 14 years. Nearly 100 experts from a wide range of disciplines and virtually every corner of th...
世界大地図帳
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Research in Science Education in Europe
This volume gives an account of the most recent results of research in science education in Europe, based on a selection of papers presented at the First Conference of the European Science Education Research Association held in Rome at the end of 1997. It is an overview of the trends in the different disciplines, such as biology, chemistry, earth science, and physics, as well as in more general subjects, such as science and society, teachers' training, teaching and learning. Compared to the real situation it is a `balanced' picture, adjusted to include similar contributions from all European countries and different fields of research in science education. Consequently, it offers a comparative view of the research activity in countries with different traditions. In these times when all countries have to face problems arising from some inadequacies of their own education systems in relation to the changes that are occurring both at social and technological levels, this book represents a rich and diverse source which can be a starting point of action and reflection for the main actors in the educational system: researchers, policy-makers and teachers.
