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Maestro: Bill Mitchell and the Iconic Cars of GM Styling
An insider's look at the Golden Age of Automobile Design at General Motors during the leadership of Bill Mitchell, VP Design (1958-1977). Mitchell elevated design as a marketing tool resulting in General Motors establishing itself as the leading world corporation, and his Iconic cars sold over 136 million (including Corvette, Camaro, Riviera, and Toronado). Mitchell is regarded as the man who singlehandedly saved Corvette.Written by Roy Lonberger, who worked directly for Mitchell as head of his secret Studio-X, this 1st edition book of 440 pages has unique insights into the man, rare designer sketches, clay models, and secret photographs of the unique design process. Five years in preparation and with the help and license from GM Archive, this book is a must read for car enthusiasts, design students, and business managers.
Design World
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Car Life
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Camaro Concept Cars
Learn about the creation of every generation of Chevrolet’s pony car! For more than 50 years, the Chevrolet Camaro has been an indelible part of the modern automotive landscape. Since its introduction in 1967, Chevrolet’s immensely popular pony car has redefined American automotive styling by setting the bar and then raising it with the introduction of each generation. How did the Camaro become one of the most celebrated automobiles of all time? What was its origin? What factors contributed to its creation and continued evolution through periods of economic uncertainty? How, when so many other cars have come and gone, has the Camaro survived and flourished? Automotive historian Scott Kol...
Membership Directory
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Industrial Design
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Dun's Consultants Directory
Includes information about the twenty-five thousand largest consulting firms in the U.S. Consultants are listed alphabetically and indexed by geography and consulting activities.
Innovation
One issue each year consists of an annual conference review.
